Business News
Why Hershey Stock Has More Room to Run Despite Takeover Rejection
There has been a systemic decline in consumer staples stocks over the past couple of months, bringing into question whether Hershey is a buy or not.
Coca-Cola
Building a Business
Can You Find the Hidden Images in These 40 Brand Logos?
Find the clever, cool and strange things companies build into their logos.
Business Accounting
What You Can Learn About NFTs From Coca-Cola, Acura and Gucci
Your business doesn't have to be a household name to be successful in the world of NFTs. Here's what you can learn about expanding into the metaverse from these three major brands' NFT innovations.
By Lion Shirdan
Tech
Coca-Cola Zero Byte a soft drink that honors the pixel and the metaverse
The brand continues to incorporate digital elements into its marketing strategy. Now it will launch its own island in Fortnite.
Business News
Coca-Cola Stock Is Out, PepsiCo Stock Is In
The Coca-Cola Company whiffs in the fourth quarter.
Marketing
These Are 10 Brands That Won’t Air Commercials During Super Bowl LV
Coca-Cola, Ford and Budweiser are among the big names sitting this year's Big Game out or directing funds to a public information campaign urging Americans to get the coronavirus vaccine.
Building a Business
How to Make a New Name in an Old Industry
Money-making markets like finance, real estate and insurance aren't sexy, but they are necessary.
Tech
An Undercover Investigation Exposed Horrible Animal Abuse at a Coca Cola-Affiliated Dairy Farm
Activists filmed several instances of abuse at Fair Oaks Farms in Indiana.
Tech
Check Out The 2019 Super Bowl Commercials Before the Big Game
Which is your favorite?
By Nina Zipkin
Building a Business
(Podcast) The Co-Founder of Coca-Cola-Owned Honest Tea Looks Back on 20 Years of His Company
Selth Goldman talks to Entrepreneur about his company being acquired by the food giant, his current role and what he's looking forward to.
Business Accounting
60-Second Video: Tech CEOs Lose $61 Billion
Here are three things entrepreneurs should know today.
By Hayden Field
Thought Leaders
This Millennial Business Exec Sees a Big Future for Family Businesses
You can keep it all in the family and still compete with the big boys in emerging markets.
Business News
Elon Musk’s New Tweet Raises Eyebrows. 3 Things to Know Today.
Stay in the know in 60 seconds.
By Hayden Field
Tech
Amazon Delivers to Parked Cars and Thinking Positive Leads to Good Memories. 3 Things to Know Today.
Stay in the know in 60 seconds.
Marketing
The Top 3 Super Bowl Ads of All Time and Why We Still Love Them
The very best ad are really good stories.
By Dave Sutton
Marketing
One Thing Coca-Cola, Geico and Under Armour Are Doing That Every Company Should Do Today
Copy these highly successful content marketing strategies to build your billion-dollar brand.
By Luis Congdon
Online Presence
Coca-Cola, Dell and PayPal Share Their Influencer Marketing Secrets
Four tips to influencer marketing for companies of any size.
Marketing
Warren Buffett’s Face Will Be on Cherry Cokes in China
It seems like a dream come true for the billionaire investor.
By Rose Leadem
Building a Business
5 Rules of Marketing That Will Help You Find the Right Niche and Thrive
Being first matters more than being better. Just ask Coca-Cola. Better yet, ask Pepsi.
Building a Business
How Former PepsiCo CEO Roger Enrico Transformed the Corporation Into a Food and Beverage Giant
Enrico, who died at age 71 on June 1, helped Pepsi rival Coke and dive deeper into the food business.
Business News
Warren Buffett Dishes on Clinton vs. Trump, Coca-Cola and His Possible Successor
The investor presided over his 51st Berkshire annual meeting in Omaha, Neb., where he and Vice Chairman Charlie Munger fielded five hours of questions.
By Reuters
Building a Business
Coke Zero Is Being Renamed in the U.K. Because People Don’t Know It’s Sugar-Free
The new marketing push will cost more than $14 million.
Business News
Coke Is Wanting to Turn ‘Premium’ Milk Into a Billion-Dollar Business
Coca-Cola is betting that it can make America love milk again.
Building a Business
Millions of Diet Coke Bottles Are Getting Some Love From HP
The personal computer and printer specialist inked a deal with The Coca-Cola Company to print custom designs on Diet Coke bottles.
Business News
Why Coca-Cola’s $550K Payments to an Anti-Obesity Group Is Causing a Stir
That's in addition to $2 million in donations that have fallen under scrutiny.
Tech
You Can Now Make Campbell’s Soup in Your Keurig
The new soup pods, along with a forthcoming soda brewing system called Kold, mark the latest bids by Keurig to turn around flagging sales.
By Geoff Weiss
Tech
Americans Are Drinking Less Coffee Than Ever. Here’s Why.
Hint: Why make a whole pot when you can brew a single cup?