Coca-Cola - Page: 3
This Clever Marketing Campaign Reversed Coke's 11-Year Decline in Soda Sales
'Share a Coke,' in which bottles were personalized with popular names as well as terms of endearment, is credited with increasing Coca-Cola sales for the first time in over a decade.
With Soda Sales Down Anyway, Coke and Pepsi Vow to Promote Healthier Drinks
At the Clinton Global Initiative, Coca-Cola, Pepsi and Dr Pepper pledged to cut beverage calories by one-fifth in the next decade.
Will.i.am Wants You to Buy This Eco-Friendly 3-D Printer
The Ekocycle Cube, priced at $1,199 and shipping later this year, purportedly turns old plastic Coke bottles into ‘beautiful objects,' the artist says.
What Coke Is Brewing by Increasing Its Stake in Keurig
Coca-Cola has upped its stake in the coffee maker company to 16 percent from 10 percent.
Diet Coke Campaign Fizzles After Consumers Mock 'You're On Coke' Snafu
Diet Coke's new ad was looking to target a young, professional demographic, but after bloggers teased the beverage giant about a possible drug reference, the campaign, well, went flat.
Teen's Petition Convinces Coke to Remove Flame Retardant From Products
Powerade lovers decided they were tired of sipping on a chemical banned in the EU. Now, Coke is listening.
Unintended Consequences: How Consumer Misuse Can Boost Sales
The maker of Mentos saw dollar signs with the user discovery that the candy exploded in Diet Coke. You should encourage consumers to tinker with your products.
Oh, the Irony: Coke Slams Social Media Addicts in New Viral Video
Coca-Cola's solution for society's intensifying gadget addiction involves a cone collar that prevents you from fixating on your phone -- but not from drinking Coke.
Home-Brewed Coca-Cola in 2015 Could Transform the Beverage Industry
Coca-Cola has inked a 10-year partnership with Keurig-maker Green Mountain Coffee Roasters, and has also purchased a 10% equity stake in the company valued at $1.25 billion.