Connecting with customers

News and Articles About Connecting with customers

Get Better at Your Own Job by Doing Someone Else's
Radicals & Visionaries

Get Better at Your Own Job by Doing Someone Else's

Step into your employees' shoes, and let the experience guide your leadership.
Kelsey Meyer
It's All About the Customer Service
Customer Experience

It's All About the Customer Service

3 Must-do tips to distinguish your business and create customers for life.
Dana Brownlee
Online Reviews Are the New Social Proof
Marketing Bootcamp

Online Reviews Are the New Social Proof

Star ratings and testimonials from strangers influence behavior and buying habits. It's time to start managing the conversation around your brand.
Chris Campbell
5 Reasons to Prospect Within Your Existing Customer Base
Sales Strategies

5 Reasons to Prospect Within Your Existing Customer Base

If you take your clients for granted, they'll notice. So will your competitors.
Frank Visgatis
5 Ways Generation Z Thinks & Buys Differently
Marketing Bootcamp

5 Ways Generation Z Thinks & Buys Differently

For a business to be versatile, it's crucial to see what the customer base used to be like, and what the customer base is like.
6 Quick and Easy Steps to Connect With Anyone
Marketing Bootcamp

6 Quick and Easy Steps to Connect With Anyone

Prospective customers are people, first and foremost. Treat them that way and see what happens.
Jimmy Burgess
Host a Big Event, and Watch Your Customer Base Grow
Marketing Bootcamp

Host a Big Event, and Watch Your Customer Base Grow

It's not all about online promotion. A fun and savvy customer-appreciation event in real life can still be just as powerful.
Chip R. Bell
How to Repel the Wrong Customers -- and Attract the Right Ones
Marketing Bootcamp

How to Repel the Wrong Customers -- and Attract the Right Ones

You don't want everyone to like you, just the right ones.
Ann Handley
The Entrepreneurial Genius of 'Star Wars'
Entrepreneurs

The Entrepreneurial Genius of 'Star Wars'

Three lessons and warnings from the career of George Lucas
Jeff Goins
Setting prices

When You're Comfortable With Your Prices It's Time to Start Charging More

Raising prices is raising the bar on the value you will deliver to the people you're asking to pay you.
Kimanzi Constable
Don't Mistake Lack of Response for Lack of Respect
Responsiveness

Don't Mistake Lack of Response for Lack of Respect

The flipside of having so much contact with people through email and social media is that we feel more offended when we don't get a response.
Claudia Chan
Tweet Them Right: 3 Steps to Increasing Customer Loyalty Via Twitter
Customer Experience

Tweet Them Right: 3 Steps to Increasing Customer Loyalty Via Twitter

A little blue birdie can offer great opportunities to interact with and retain customers.
Christopher Hann
The Strongest Connections Come From Telling Your Story
Marketing Bootcamp

The Strongest Connections Come From Telling Your Story

Your brand has a story to tell and an audience of customers waiting to hear it.
Israel Idonije
Brand Managers Ignore 80 Percent of Complaints on Twitter
Customer Experience

Brand Managers Ignore 80 Percent of Complaints on Twitter

U.S. companies are under the global average for responding to consumers' questions and concerns on social media, a new report says.
Kevin Allen