Connecting with Customers: Page 6

Marketing

Too Much Social Media Can Drive Away Your Customers

Your audience won't tire of quality content but the key word is "quality.''

Marketing

Find the Courage and Ask Some Clients How Your Company Can Improve

To get a clear picture of what you're doing well and what you can do better, skip the big data and high-rent consultants. Your customers will tell you, if you just ask.

Growing a Business

How to Best Utilize Your Positive Customer Feedback

To thrive in a competitive market, you must understand and highlight your company's strengths.

Marketing

5 Reliable Methods for Building Trust in Your Mobile App

Nothing is better for selling the latest app that the oldest advertisement of them all, the glowing praise of a satisfied customer.

Business News

18 Resources to Help You Become Amazing at Acquiring New Customers

An effective user acquisition strategy is the holy grail for launching any new product or company. Here are the tools you'll need to do it right.

Growing a Business

4 Customer Personalities Your Sales Team Wants to Reach

Learn how to customize marketing strategies to approach each type of potential buyer.

Science & Technology

5 Ways to Build Bonds With Customers Using the Old-School Telephone

Customers just want to pick up the phone when they need help with their problem.

Collaboration

The Simple Secret to Making an Instant Connection With Everyone You Meet

The more we listen, the smarter and nicer people think we are.

Marketing

Demographics Alone Are Not Enough to Position a Brand

Marketers really need to know their customers, or risk coming off flat and factual. Build up the psychographics of your potential base.

Marketing

The Right Way to 'Stalk' People Online

There's etiquette to following and interacting with people on social media and elsewhere. Here are some handy tips.

Science & Technology

Bot or Person? The Customer Automation Conundrum.

Frustration with "touch one for this, two for that'' may be driving away customers. Helpful automation geared to your demographic will bring them back.

Thought Leaders

3 Sales Lessons from Eric Cantor

You won't go further if you forget the people who got you where you are.

Marketing

The Shocking Truth: Customers Don't Want to Engage With Your Company

When it comes to brand loyalty, values are worth more than engagement.

Marketing

Have We Met Before? Getting to Know Your Online Customers.

Nearly all visitors to ecommerce sites are anonymous. By cleverly sifting through the data, few are unfamiliar for very long.