Customer Engagement

Marketing

Why Knowing Your Customer Drives Smarter Growth (and Higher Profits)

What if the secret to skyrocketing your sales and customer loyalty is already in your data?

Growing a Business

Your Customers Are Talking About You — Here's How to Turn Their Feedback Into Profit

Listening to your customer has always been a strategic imperative. With countless options just a click away, consumers are gravitating toward brands that make them feel cherished and involved.

Green Entrepreneur®

Consumers Say They Want Green Products, But They Won't Buy In Mass Until Brands Do This

For innovative sustainable companies, there are huge opportunities.

Growing a Business

This Engineer's Invention Was Better Than Competitors – But No One Was Buying It. Here's How She Pivoted and Grew 300% in One Year.

Jamie Mitri realized it doesn't matter how brilliant your product is if customers won't take the time to learn about it.

Leadership

This Founder Didn't Want to Be the 'Face' of Her Brand. But She Pushed Through the Discomfort — and Now She's a Household Name.

Why the founder of Angie's List was resistant to being 'Angie,' but came to embrace it.

Marketing

Word-of-Mouth Alone Can Double Your Revenue Growth — Here's How to Turn Your Customers Into Brand Advocates

Customer experience isn't just about feedback — it's your biggest growth lever in 2025. Discover how turning customers into advocates can double revenue growth, boost conversions and maximize customer lifetime value.

Leadership

Why Great Customer Experience Starts With Inspired Leadership

Leadership and customer service training work together to create a purpose-driven and customer-centered culture and exceptional customer service and customer experience results

Growth Strategies

From £5k to £1.5m

The power of customer-first entrepreneurship

Marketing

6 Ways to Turn Your Audience into Loyal Buyers with Community Commerce

Embracing community-driven strategies can create lasting relationships that help your brand grow.

Growing a Business

6 Powerful Insights to Reveal Your Customers' Deepest Desires

Whether you're an established business or a startup, effective lead generation is the key to shaping a business that will stand the test of time.

Business Solutions

Humanize Automation: How Customer Data Can Transform Customer Experiences

In this free webinar, we'll unlock the secret to personalization at scale with AI and data-driven insights.

Marketing

Why 'Delighting Customers' is Just Corporate Lip Service

This aspirational statement is more damaging to customer satisfaction and loyalty than you think.

Marketing

How Businesses Can Tap into Gen Z's Passion for Fitness and Wellbeing

Gen Z have markedly shifted their outlook, wants, likes, expectations and attitudes compared to the previous generation. Here's how your business can meaningfully, helpfully, and authentically capitalise on it.

Business Plans

Healthy Business Growth Comes from Depth, Not Just Disruption — Here's Why

For startups with a strong foundation, here's how to discover and deliver new products and services that customers want.

Business Process

Boost Your Profits and Customer Loyalty With These 6 Business Strategies

Looking to keep your customers loyal? Here are the essential moments to focus on for retaining and expanding your customer base.