Customers

News and Articles About Customers

Are You a Business Owner or a Puppet?
Radicals & Visionaries

Are You a Business Owner or a Puppet?

If you're too reliant on a few big suppliers, products or customers you may be working for them instead of for yourself.
Sam Harrop
What Every Entrepreneur Must Understand About Their First 10 Customers
Customer Experience

What Every Entrepreneur Must Understand About Their First 10 Customers

Find out how to turn your early adopters into lifelong brand evangelists.
Matt Villano
How to Build a Brand That Stands the Test of Time
Make More Happen

How to Build a Brand That Stands the Test of Time

Branding can serve as an incredible asset for customer retention, which should inform the foundation of your philosophy.
Jana Barrett
6 Key Ingredients to Successfully Build an Online Audience
Marketing Bootcamp

6 Key Ingredients to Successfully Build an Online Audience

It's easy to feel like you can grow a loyal audience in no time using the latest growth hacks or Twitter and Facebook tricks. But the truth is, it's not that simple.
5 Ways Generation Z Thinks & Buys Differently
Marketing Bootcamp

5 Ways Generation Z Thinks & Buys Differently

For a business to be versatile, it's crucial to see what the customer base used to be like, and what the customer base is like.
Marketing Advice from 3 Funded Fashion Startups
Marketing Bootcamp

Marketing Advice from 3 Funded Fashion Startups

The lesson these entrepreneurs offer is simple -- know your customers and how you can best serve them.
Fan Bi
Want to Build Loyalty in the Age of Ecommerce? Trust Your Customers. Don't Expect Them to Trust You.
Customer Experience

Want to Build Loyalty in the Age of Ecommerce? Trust Your Customers. Don't Expect Them to Trust You.

Here are ways to develop customer loyalty when the competition is a click away.
Jeff Booth
All About Buyer Personas: What They Are, Why You Need Them and How to Make Them Effective
Marketing Bootcamp

All About Buyer Personas: What They Are, Why You Need Them and How to Make Them Effective

Industry leaders encourage constructing buyer personas. Here's what you need to know about them.
Are You Unknowingly Turning Off Clientele?
Radicals & Visionaries

Are You Unknowingly Turning Off Clientele?

Find out which tactics will backfire and what to do instead.
10 Simple Ways to Improve Customer Retention Rates
Customer Experience

10 Simple Ways to Improve Customer Retention Rates

There should never be a point where you're content enough to stop improving.
Jayson DeMers
4 Simple Ways to Boost Your Customer Acquisition Strategy
Customer Experience

4 Simple Ways to Boost Your Customer Acquisition Strategy

Acquire customers differently by driving progress toward strategic goals.
Shayla Price
4 Ways Customer Onboarding Is the Secret to Startup Success
Customer Experience

4 Ways Customer Onboarding Is the Secret to Startup Success

Understanding the real value of customer onboarding is key for any business leader.
Aaron Agius
How to Easily Measure Customer Satisfaction
Customer Experience

How to Easily Measure Customer Satisfaction

There are many ways to get a quantitative look at how your support team is doing, but far fewer to assess the care and thought being put into your replies.
Gregory Ciotti
5 Customer Acquisition Mistakes You Can't Afford to Make
Customer Acquisition

5 Customer Acquisition Mistakes You Can't Afford to Make

From following the crowd to worrying about ROI, here are errors entrepreneurs make when it comes to acquiring customers.
Tony Delmercado