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Is Your Business Catering to Its Customers Or Its Product?
Product-centric focus can detract from customer experience. Here's how to change that.
Free Webinar: Simple Marketing Techniques to Re-Engage With Customers and Make Them Feel Safe
Franchise Bible author Rick Grossmann discusses how marketing is changing and new ways and platforms for sending your marketing messages to your customers.
Buyer Personas: What They Are, Why They Matter and How to Best Build One
Fictional representations of customers can help you get a deeper understanding of who's purchasing your products.
What Franchises Should Know Before Hiring a PR Firm
Franchisors and franchisees alike can benefit from a talented PR firm that can get the attention of new customers. Here's how to find a match.
Is Poor Customer Experience Person-Related or Policy-Related?
Odds are, it's a bit of both, but there are ways to change course.
The Secret to a Successful Business Is Happy Customers
Have happy customers and you'll increase your likelihood of success.
The Moving Target of Customer Expectations
As consumer needs and wants evolve, so must your business.
Ecommerce Expert Jay Wright on Why Being 'Client Obsessed' is Key to Success
What's right for the client is best for everyone, he says.
Want to Better Connect With Your Customers? Consider Blockchain.
Major players are investing in blockchain technology to provide more incentive for users.
This Platform Streamlines Your Customer Management
Show your customers how much you care with HelpCrunch Customer Platform.
How to Use Google Reviews to Increase Customers and Sales
Strategies to ramp up your SEO to produce more foot traffic and site visits.
