Finding Customers

Travel Businesses

Indirect Data Is the Travel Industry's Secret Weapon

If travel marketers pay attention to what potential clients are searching for on the Internet and social media, they'll have their best season yet.
The Grind

3 Simple Ways Ecommerce Startups Can Gain More Customers

Marketing efforts will always take time, especially early on as entrepreneurs figure out what tools and platforms work best for their brand, but these marketing hacks are a great start.
Sales

Would You Try This Man's Wacky Sales Pitches? (You Should -- They Worked!)

Doug Baldasare would try just about anything to close a sale. Here's how he got customers' attention.
Customer Acquisition

5 Customer Acquisition Mistakes You Can't Afford to Make

From following the crowd to worrying about ROI, here are errors entrepreneurs make when it comes to acquiring customers.
Customers

5 Simple Ways to Reach Customers

When it comes to reaching customers, public relations can either be a company's best friend or its worst enemy. Here are a few rules for establishing good customer relations.
Marketing

How to Repel the Wrong Customers -- and Attract the Right Ones

You don't want everyone to like you, just the right ones.
Customer Service

Let's Get Personal: Using Technology to Improve In-Store Customer Experience

Technology and data can play an invaluable role in enhancing your business, and the benefits are there for the taking, but don't lose sight of the folks behind the numbers.
Marketing Strategies

5 Marketing Lessons from DuckDuckGo's CEO Gabriel Weinberg

Learn from others' failures. Test your concept. And never, ever give up.
Finding Customers

12 Ways to Think Outside the Marketing Box and Reach More Customers Online

Find and convert more online customers by sharing free samples, hosting events and even riding the wave of someone else's audience.
Growth Strategies

4 Strategies to Help Your Business Reach Its First Million Dollars in Revenue

Offer a great product or service and keep pushing until you reach this milestone.
Project Grow

Why You Should Be Looking Locally for Customers

Small businesses can -- and should -- target consumers closest to home. Here's how.
Finding Customers

Finding the Customers Right In Front of Your Eyes

An interesting anecdote about mattresses, client lists, and prospecting that can give you the insight you need to take your business to a whole new level.
Difficult Clients

Finding Your Soul While Hunting 'Whales'

Will you become Ahab, or thrive, when that great big, dreamed-of client comes calling?
Exploring New Markets

Why Even Startups Need to Find New Markets for Established Products

Companies work so hard to develop a loyal customer base they often overlook how tweaking marketing strategy could develop an entirely new segment.
Customer Loyalty

Score a Touchdown in Customer Engagement With These 3 Lessons From the NFL

Pro football provides a great model for entrepreneurs as they seek out loyal, raving fans.
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