Mobile Apps

How Much Does It Cost to Create an App?
Mobile Apps

How Much Does It Cost to Create an App?

What is the true cost of creating an app for your small business? A lot more than you think.
3 Ways to Use Geolocation to Increase Revenue
Geolocation

3 Ways to Use Geolocation to Increase Revenue

Location-based features in mobile apps are increasingly appealing to young consumers. Just look at Pokémon GO.
Anthony Nicalo
4 Mobile Apps That Are All About the Numbers
Mobile Apps

4 Mobile Apps That Are All About the Numbers

These apps do magic with numbers and as a result are unique and successful.
Pratik Dholakiya
3 Myths You Can't Afford to Believe About Start-Up Apps
Marketing Bootcamp

3 Myths You Can't Afford to Believe About Start-Up Apps

Investing time, energy and money in these common 'truths' could lead to failure long before customers decide your fate in the app store.
Brian D. Evans
Apple Cracking Down on Abandoned Apps
Apple

Apple Cracking Down on Abandoned Apps

If your app doesn't follow Apple's current guidelines, crashes when it loads or has a stupid-long name, expect to receive a notification from Apple soon.
Everything You Need to Know About Pokémon Go, the App That Earned $200 Million in its First Month
pokemon go

Everything You Need to Know About Pokémon Go, the App That Earned $200 Million in its First Month

Search no further, we have compiled the good, the bad and the ugly of the mobile sensation.
Grace Reader
Pokémon Go Has Exposed Hacker Subculture and a Personal Moral Dilemma
Marketing Bootcamp

Pokémon Go Has Exposed Hacker Subculture and a Personal Moral Dilemma

The charm of Pokemon Go is that you wander searching in the real world, except hackers have already figured out how to search without leaving home. Is that cheating?
Peter Gasca
5 Situations When Building an App Is Just a Dead End
Apps

5 Situations When Building an App Is Just a Dead End

Without a monetization strategy and business model, building an app is just a waste of your time and money.
Rahul Varshneya
How Apps Are Making Entrepreneurship Possible for More People
Apps

How Apps Are Making Entrepreneurship Possible for More People

The virtual office and virtual assistant are just the start of labor-saving, overhead-reducing apps for smartphones.
Toby Nwazor
How to Make the Mobile Job Application Experience Great for Candidates
Marketing Bootcamp

How to Make the Mobile Job Application Experience Great for Candidates

Get the mobile recruiting experience wrong and you might be scaring off the talent you need.
Kes Thygesen
'No Porn at Work,' and 16 Other Bizarre Goals People Committed to
Goals

'No Porn at Work,' and 16 Other Bizarre Goals People Committed to

Humans are strange beasts. The proof is in this bewildering list, courtesy of the goal-getters at motivational app StickK.
Entrepreneur Staff
How a $200 Bet Scared Me Off My Overweight Butt and Into Exercising Again
Motivation

How a $200 Bet Scared Me Off My Overweight Butt and Into Exercising Again

The fear of losing money (and my pride) helped me 'StickK' to a fitness challenge and create a healthy habit, hopefully for life.
Kim Lachance Shandrow
How to Drive App Discovery and Engagement
Apps

How to Drive App Discovery and Engagement

Check out some of the most important tactics that successful marketers are using to drive app discovery and engagement through Google.
Try Apple's Search Ads to Drive New User Signups in the App Store
Marketing Bootcamp

Try Apple's Search Ads to Drive New User Signups in the App Store

The app market is predicted to surge to $101 million by 2020. Don't you want 'in' on this?
Eric Siu