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Mobile Apps

Nintendo

Pokemon Game Adds $7.5 Billion to Nintendo Market Value in Two Days

The game, which marries a classic 20-year old franchise with augmented reality, allows players to walk around real-life neighborhoods while seeking virtual Pokemon game characters on their smartphone...
Mobile Apps

5 Reasons Your Retail Store Needs a Mobile App

Whether you have a beach town boutique, a shoe shop in the city or a sports store in the 'burbs, you want and need your customers to love your brand.
Mobile Apps

3 Mobile Analytics Platforms for Measuring User Engagement

You don't know if you have a successful app if you're not measuring how users engage with it.
Productivity Tools

9 Apps That Help Improve Productivity

It's not just information that makes smartphones so important, they also allow us to become more productive in our daily lives.
Siri

Apple Expected to Showcase New Powers for Siri at Developer Event

The tech giant hopes to expand Siri's capabilities well beyond Apple apps and searching the web. An example might be to allow the personal assistant to book a ride through a ride-hailing app listed in...
App Developers

7 Questions to Ask Yourself Before Developing an App

These seven strategies are essential to developing a product sure to please your customers.
Apple

Why Microsoft 'Trolling' Apple's WWDC16 Conference Is a Brilliant Business Move

The Redmond, Wash., software giant is throwing a party close to and immediately after Apple's big shindig. Here's why this blatant bite into Apple is an effective tactic.
Customer Retention

3 Tips for Customer Retention

These tips will help you leverage your existing customers to bring in new ones.
Apps

Why This Startup That Raised $1 Million Stopped at a High School Before Releasing Its App

The new version of the Wheel Video app launches in the app store today, but it's first group of beta users were teenagers in Oklahoma.
Apps

5 Ways to Crack the App Store Code

Stand out from the millions of apps on the market and get yours to the top of the list.
Snapchat

Snapchat Acquires 3-D Photo StartUp

Seene makes 'computer vision technology' for mobile devices, including 3-D scene reconstruction, object tracking, augmented reality and face capture -- the latter of which is a very Snapchat-friendly...
Apps

12 Apps to Help Ease Anxiety

Anxious? There's an app for that.
millennial marketing

5 Ways to Improve Your Millennial Marketing Strategy

Millennials are ready to spend money and to advocate for your brand -- if you play by their rules.
Mobile Apps

Facebook's Instant Articles, Apple's News App, Google's AMP: Worth It?

Consider the pros and cons of these three new apps and how they impact content marketers.