Online Influence

Social Media

You Can Be the Next Sensation – How to Using Social Media to Drive Growth

You can revolutionize your marketing strategy by creating brand-aligned partnerships with influencers, crafting narratives that interweave digital and physical experiences and harnessing AI's trend-predicting powers. By channeling these strategies, you can become the next big sensation.


The Rise of Nano-Influencers: How the Smallest Voices are Making the Biggest Impact

The bigger an influencer is, the more beneficial it is for a brand to collaborate with them, right? Not necessarily.

Business Plans

How to Establish Yourself as a Thought Leader and Industry Influencer

This powerful tool will build your thought leadership if you learn how to use them effectively.


Why Influencers Are Out and Ambassadors Are In — And How They Can Help Your Business Grow

Influencers, despite their title, do not influence like they used to.

Growing a Business

4 Ways to Turn Influencers You Pay Into True Fans of Your Brand

In order for your relationship with influencers to work, you've got to find the right ones and do more than simply give them campaigns to work on.


The 6-Step Process to Creating Engaging Content

Influencer marketing campaigns have changed our relationship with authenticity.

Social Media

Social Media Is the Gold Rush of Our Time. But When Is It Going to End?

At one point, everyone had a pan and a dedicated mission to strike it rich. Now, everyone has an Instagram channel and a sponsorship -- and the same determination to strike it rich.


Does Being an Influencer Mean Anything Anymore?

Does being an "influencer" really mean anything anymore? And if so, how can we thrive in an era with deteriorating public trust?

Growth Strategies

Using Influencer Status to Increase Aesthetic Medicine Promotion

Influencer marketing is redefining digital marketing across various industries, including the beauty and wellness segment

Growing a Business

How Can Virtual Communities Create Value for Business?

Building an online community is the best way to keep your customers engaged and loyal.


The Future of Influencer Marketing Post Covid-19

Businesses can use the world of social media, influencers, content creators, and bloggers to increase engagement, visibility, and consumption

Thought Leaders

Follow the 3 Ps to Grow Your Social Media Influence

Pursue your purpose, passion and partnerships.


Miss Malini's Secret to Winning the Internet & Millennials Lies in The Community She Has Built in a Decade

India's first digital millennial influencer and entrepreneur Malini Agarwal on the power of community building to build a business


How Edtech Solutions are Building a Productive Digital Space for Millennials

E-learning has done away with useless frames and given students the ability to learn anywhere, anytime


How Important Is It to Be Featured on a 'Top' List for Your Industry?

And how much do those lists mean anyway?