Online Influence

Coffee

Will Blue Bottle Coffee Take On Starbucks, Or Become It?

The coffee company that positions itself as the anti-chain is poised for an ambitious expansion.
Technology

Are Online Comment Trolls Actually 'Psychopathic Sadists'?

A new study suggests that yes, yes they are.
Marketing

How to Find Influencers Who Want to Share and Link to Your Content

Three useful steps for getting the movers and shakers in your industry sharing your online posts.
Marketing

Twitter Just Made Connecting With Influencers a Little More Difficult

For verified users, a new feature filters spam mentions and can show only mentions from others who are also verified.
Leadership

5 Ways to Be a Better Leader Online

Here's what separates the leaders from the followers online.
Marketing

Increasing Website Traffic: 6 Steps to Guest Blogging

What you need to know about contributing articles to other sites and how it can raise your profile online.
Growth Strategies

The Pros and Cons of Using Klout and Kred for Hiring

We examine two of the most popular tools for measuring online influence for business.
Marketing

Social Media Breakdown: How Kred Can Make Your Business Smarter

When it comes to measuring online influence, a new tool attempts to present a fuller picture for entrepreneurs and those they follow.