Founder of Group8A
Eric Samson is the founder of
Group8A, a boutique consulting firm focused on developing and executing integrated marketing and digital solutions for companies of all sizes.
Use your detective skills to find the perfect gift.
YouTubers with an authentic voice are using the platform to turn 15 minutes of fame into cross-promotional multimillion-dollar brands.
The best streaming services put the power in your hands to pay only for what you watch.
Are you maintaining a presence on a messenger app via a chatbot yet? If not, why not?
It is imperative to find a digital marketing firm that is going to represent you and your business in the best way possible.
Ignoring conventional wisdom could be just the shakeup businesses need to position companies online and increase their sales.
These are a few moves management can make to keep your employees smiling and working hard.
The fun part about marketing is the opportunity to discover new ways to trigger favorable emotional responses from consumers.
Social media doesn't mean you can ignore paid channels -- it just means you have to be smarter about how you do it.
Take It From The Pros
Now is a good time to have your Labor Day sale figured out. Be ready for Christmas by the time the first Halloween trick-or-treater knocks on your door.
Finding the most effective talent means knowing where to look, how to exercise due diligence and when to walk away.
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© 2017 Entrepreneur Media, Inc.