Press Coverage: Page 10
How to Respond to a Negative News Story About Your Company
Freezing out a reporter should be your last resort. Try one of these less extreme responses instead.
5 Big Mistakes Entrepreneurs Make With Their PR Efforts
Don't expect to look good in the media, or even be placed, if you are committing these errors.
8 Ways to Influence Users to Download Your Mobile App
You need to influence people even before they get to your landing page by convincing them of the value you're offering.
Are You Ready for a PR Firm?
Before you reach out to a public-relations firm, make sure you answer these three questions.
8 Simple But Critical Tips for Improving Your 'Online Newsroom'
A few basic things that can take your newsroom from pretty good to great: mobile optimization, multimedia, speed, and a few other features.
4 Ways Startups Can Build Relationships With Reporters
If you think reporters are scary, don't. They're human beings, too.
4 Ways to Get Media Attention Without a Press Release
Sometimes press releases just aren't the right way to get your message across. Luckily, there are some other avenues that are just as effective.
Mysterious Google Barge in Maine to be Scrapped
One half of Google's expensive clandestine project is no more.
4 Insider Tips to Reach Tech Reporters
Media coverage can greatly benefit your company. Use these four strategies to up your chances of being written about.
The 12 Must-Follow Rules for Issuing Press Releases
One thing that will never wane in this world is the human desire for news. Here's how to spread the word about your startup correctly.
Synergize Marketing Efforts to Gain New Customers
With press coverage, social media outreach and blog content, you should attract new users to your product.
4 Secrets to Pitching Your App to Reporters
Getting press for your app can give it a huge boost in downloads, but there's a fine balance between persistence and annoying.
The Very First PR Step a Startup Needs to Take
Startups often rush to be first to market, providing the press a half-baked story. Don't do that. Instead, make sure everything is in place before you approach the media.
Brilliant or Burned: Why Managing Your Reputation is Crucial to Success
Whether you are a celebrity chef or an entrepreneur, you can not underestimate the importance of how you appear to the public.
5 Ways to Get PR for Your Startup Without Spending a Pretty Penny
Often PR can be a costly service, something that isn't conducive to a startup. But with a little creativity and hustle, it can be done on a dime.