Press Coverage

News and Articles About Press Coverage

Paint Your Bigger Picture: The Importance of Selling Your Company's Big Mission
Marketing Bootcamp

Paint Your Bigger Picture: The Importance of Selling Your Company's Big Mission

Gaining media coverage is an important step in scaling your company.
Craig Corbett
6 Common Mistakes of DIY Public Relations
Marketing Bootcamp

6 Common Mistakes of DIY Public Relations

If you want to do you own PR, you can. But avoid these six rookie errors.
Derek Newton
12 Steps to Building a Successful Ecommerce Site in 12 Months
Marketing Bootcamp

12 Steps to Building a Successful Ecommerce Site in 12 Months

Launching your ecommerce website requires completing a long list of separate steps correctly and in the right order.
Jason Parks
How to Watch the Presidential Election Results Online
Presidential Elections

How to Watch the Presidential Election Results Online

It's Election Day in America, and you have a number of ways to watch live election coverage online.
12 Secrets to Pitching the Perfect Guest Post
Marketing Bootcamp

12 Secrets to Pitching the Perfect Guest Post

There are many good strategies for pitching news and creative pieces, but there are additional measures you should take when you go after a dream website or publication.
Shout About It When You Finally Do Get Positive Media Attention
Marketing Bootcamp

Shout About It When You Finally Do Get Positive Media Attention

Extra! Extra! Read all about it. When your company good press it's your job to make sure everyone sees it at least twice.
Jonathan Long
How to Get Noticed in Today's Crowded Business Environment
Marketing Bootcamp

How to Get Noticed in Today's Crowded Business Environment

Just because the business world is changing doesn't mean you should look to some tried-and-true tactics to stand out.
Karen Mishra
Reporters Don't Take Orders and Other PR Truths
Marketing Bootcamp

Reporters Don't Take Orders and Other PR Truths

Getting media attention is a challenge. Dictating the result if you succeed is impossible.
Adam Fine
Want to Get on the Cover of the Rolling Stone? Follow These Tips to Persuade the Media.
Marketing Bootcamp

Want to Get on the Cover of the Rolling Stone? Follow These Tips to Persuade the Media.

Bestselling author Ben Angel tells you how to convince media types to feature you as an expert.
Entrepreneur Network
6 Secrets to More PR in Less Than an Hour a Day
Marketing Bootcamp

6 Secrets to More PR in Less Than an Hour a Day

Talk is cheap. So get your customers chatting. HARO, anyone?
Edward Yang
How to Use Crowdfunding to Generate Major PR Buzz
Marketing Bootcamp

How to Use Crowdfunding to Generate Major PR Buzz

Check out these five examples of startups that leveraged campaigns for news stories, and tips so you can do the same.
Josh Steimle
7 Things Reporters Wish PR Pros Would Do
Marketing Bootcamp

7 Things Reporters Wish PR Pros Would Do

With the holiday season in full swing, here are a few pitching behaviors on reporters' wish lists.
7 Ways to Determine Who on Your Team Could Speak for the Company
Marketing Bootcamp

7 Ways to Determine Who on Your Team Could Speak for the Company

The ideal spokesperson is the person on your staff who is always talking positively about the company already.
Adam Fine
The Only Real PR Challenge You Have Is Your News Interests No One
Press Coverage

The Only Real PR Challenge You Have Is Your News Interests No One

Forget trying to persuade jaded journalists to pay attention to you and work harder to get your news directly to your potential customers.
Bob Geller