Press Coverage

News and Articles About Press Coverage

When to Spend on PR and When to do It Yourself (or Not at All)
Public Relations

When to Spend on PR and When to do It Yourself (or Not at All)

You sold your story to your customers. You can sell it to the media too.
Jon Bier
Getting the Right Press Coverage for Your Business
Marketing

Getting the Right Press Coverage for Your Business

If you want to make the media your friend and build a connection with reporters that will keep you and your business in a positive light, follow these eight tips.
Jill Schiefelbein
The New PR: 5 Content and News Distribution Strategies You Need to Master
Public Relations

The New PR: 5 Content and News Distribution Strategies You Need to Master

Success in the modern marketplace requires a savvy mix of social media, shareable content and even paid placement.
Bob Geller
3 Ways to Handle That Media Interview Like a Pro
Media Coverage

3 Ways to Handle That Media Interview Like a Pro

Knowing what you shouldn't say is just as important as knowing what you should say.
George Chilton
You're Not Elon Musk or Richard Branson. Here's What You Need to Know About Approaching the Media.
Media Coverage

You're Not Elon Musk or Richard Branson. Here's What You Need to Know About Approaching the Media.

There is a tiny number of very famous entrepreneurs everybody wants to interview and a very large number nobody has heard of.
Kimanzi Constable
A 5-Step Checklist to Maximize Press Coverage for Your Business
Take It From The Pros

A 5-Step Checklist to Maximize Press Coverage for Your Business

You're doing PR all wrong. The good news: It isn't hard to start doing it right, and it might even cost less than you think.
Ryan Erskine
I Used Social Media and Blogging to Become Famous for Nothing
Take It From The Pros

I Used Social Media and Blogging to Become Famous for Nothing

How one man used social media to become a legend in his own mind -- and in Peru.
Phil La Duke
6 Ways to Go Mainstream and Develop Your Brand
Media Coverage

6 Ways to Go Mainstream and Develop Your Brand

Here is how to get the press and influencers to notice you.
Lewis Howes
Here's Why Entrepreneurs Ought to Value Mainstream Media
Media Coverage

Here's Why Entrepreneurs Ought to Value Mainstream Media

Facts are important to finding your way in the world, even if they aren't as persuasive as we wish they were.
Phil La Duke
Paint Your Bigger Picture: The Importance of Selling Your Company's Big Mission
Media Coverage

Paint Your Bigger Picture: The Importance of Selling Your Company's Big Mission

Gaining media coverage is an important step in scaling your company.
Craig Corbett
6 Common Mistakes of DIY Public Relations
Public Relations

6 Common Mistakes of DIY Public Relations

If you want to do you own PR, you can. But avoid these six rookie errors.
Derek Newton
12 Steps to Building a Successful Ecommerce Site in 12 Months
Building a Website

12 Steps to Building a Successful Ecommerce Site in 12 Months

Launching your ecommerce website requires completing a long list of separate steps correctly and in the right order.
Jason Parks
How to Watch the Presidential Election Results Online
Presidential Elections

How to Watch the Presidential Election Results Online

It's Election Day in America, and you have a number of ways to watch live election coverage online.
12 Secrets to Pitching the Perfect Guest Post
Pitching

12 Secrets to Pitching the Perfect Guest Post

There are many good strategies for pitching news and creative pieces, but there are additional measures you should take when you go after a dream website or publication.
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