More Posts on Product Launch
Your First Product Is a Success. Is It Time to Roll Out a Second?
Before committing to a new launch, prepare a thorough process, one that includes all the lessons you learned first time around.
Why We Waited Four Years to Launch Our Second Product
Are you ready for a second-generation product? Here's what to remember.
How LaurDIY Went From Dorm Room Blogger to YouTube Star With 8.4 Million Subscribers
YouTube's queen of crafty tutorials, who has recently launched products at Target, Amazon and other major retailers, connects with fans by sharing intimate details of her personal life.
MMA Champion Conor McGregor Launches Irish Whiskey Brand
Ready to get punch drunk?
The 5 Challenges That Slow Down Feature Release Cycles (and How You Can Avoid Them)
I've seen my fair share of product launches fall flat. Here's how you can avoid that fate.
3 Branding Success Secrets Entrepreneurs Can Learn From Beyoncé
Stop Manipulating Your Customers With Live Product Launches
For long-term success, you need a different strategy.
5 Lessons on How You Can Deliver a Product Your Customers Actually Want
By learning quickly and failing fast, yourself, you'll be better able to keep in step with customer expectations and respond to their needs.
From Backers to Buyers: How Kickstarter Helped Me Launch a Product the Traditional Way
Here are five things I learned from crowdfunding that prepared me to take the leap.