Your next customer might not Google you or search for you on LinkedIn. They might ask ChatGPT, Perplexity or Claude instead. Here's how to optimize for both AI and search engines.
Link building is evolving beyond metrics and anchors. The future belongs to brands that earn trust through authentic mentions, visibility and authority.
I've spent years helping brands get press and learned that the win isn't the headline, it's what you do with it. Here's how to make your brand findable forever in the age of AI.
The SEO industry stands at the threshold of being transformed as generative AI redefines how humans search, how platforms deliver results and how brands get discovered online.
ChatGPT mentions aren't luck. Just like SEO rankings, they're earned. Here are four practical ways to increase your chances of being named in AI responses.
AI tools like ChatGPT and Perplexity are replacing Google search as the new front door to commerce, forcing brands to optimize for AI-driven discovery.
Domain brokers help brands secure premium web addresses, but hidden fees can inflate costs fast. Learn how to vet brokers, avoid markup traps and stay on budget when buying high-value domains.
Discover how a centralized SEO strategy, smart systems and local optimization helped scale a multi-location service business — without relying on a massive ad budget.
First SEO, now 'GEO'. Generative AI is changing how brands are discovered and trusted, making Generative Engine Optimization essential for visibility in AI-generated content.
In 2025, predictive AI is changing search by knowing user intent before queries are made, transforming how brands engage and convert in a privacy-conscious digital landscape.
By creating engaging video content, you can showcase the human side of your brand, share your expertise and provide stellar customer service in a way that written content simply can't replicate.