Adidas Puts Reebok Up for Sale to Focus Exclusively On Its Brand

Reebok is valued at about 973 million dollars, after successive devaluations.

Entrepreneur en Español

· 1 min read

Corona and Burger King Will Make a Home Wedding Possible This Valentine's Day

The companies launched a call through social networks to find three couples and marry them.

Entrepreneur en Español

· 2 min read

Club América Presents Its New Nike Shirt, but Adidas Sneaks Into the Conversation

The football team presented their new uniforms and social networks did not forgive their "mistake."

Entrepreneur en Español

· 2 min read

Balenciaga launches tennis shoes for more than 115 thousand pesos that you can not wear

The most curious thing about the article is that they cannot be used and are the most expensive in the history of the brand.

Entrepreneur en Español

· 2 min read

The sale of Fud, Lala, Christmas Eve, Philadelphia, and Danone yogurts are prohibited

The Ministry of Economy and the Federal Consumer Protection Agency found that some brands do not comply with the NOMs.

Entrepreneur en Español

· 3 min read

Tennis inspired by Day of the Dead? This is the new Nike collection

The models refer to two elements present in Mexican offerings: papel picado and marigold flowers.

México Desconocido

· 2 min read

Free On-Demand Webinar: How to Set the Legal Framework for Your Startup

Join Jim Gatto, partner at Sheppard Mullin, as he discusses trademarking products, protecting intellectual property and more.

How to Test and Choose the Best Name for Your Business

You want to trust your gut – but this test can help confirm that the name you like is right for your business.

Brad Flowers

· 6 min read

Should You Call Out Your Copycat on Social Media?

It's a splashy way to defend your company, but can it actually help protect it?

Stephanie Schomer

· 7 min read

4 Tips for Launching a Successful Rebrand

A break with the past can be just what the doctor ordered.

Darpan Munjal

· 6 min read

How New, Small Business Owners Can (and Should) Be Protecting Their Brand

Your new business is your baby, after all. Don't you want to protect your baby?

Peter Bronstein

· 6 min read