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How Social Media Really Affects Spending (Infographic)

How exactly does one go from friending to spending? In July, Vision Critical market research released "From Social to Sale," a survey of social media purchasing trends, to answer that question. 


The findings just may make you rethink your social marketing practices.

Friend, Follow, Like, Buy (Infographic)

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This article was originally published in the October 2013 print edition of Entrepreneur with the headline: Friend, Follow, Like, Buy.

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