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Kevin Allen

Are the Days of Hiring Unpaid Interns Numbered?

A recent court ruling in favor of two former 20th Century Fox interns could set a precedent for other industries.
June 17, 2013 in Human Resources
The 10 Essentials of Twitter Etiquette

The 10 Essentials of Twitter Etiquette

Consider this list of dos and don'ts when marketing your business on the popular microblog.
June 16, 2013 in Social Media
The Psychology of Color and Branding (Infographic)

The Psychology of Color and Branding (Infographic)

Why companies like McDonald's and Pizza Hut prefer red whereas Lowe's opts for blue.
May 22, 2013 in Branding
How Men and Women Use Social Media Differently (Infographic)

How Men and Women Use Social Media Differently (Infographic)

When it comes to social media, men tend to spend more time on some sites, women on others.
May 13, 2013 in Social Media
Flowers or Gadgets: Which Is the Best Mother's Day Gift?

Flowers or Gadgets: Which Is the Best Mother's Day Gift?

Some moms want roses. Other moms would prefer an iPad.
May 12, 2013 in Mobile
5 Easy Ways to Optimize Social Media Marketing for Mobile

5 Easy Ways to Optimize Social Media Marketing for Mobile

Nearly half of social media users consume content on their smartphones. Here's how to make sure your content is right for these mobile readers.
March 26, 2013 in Social Media
With TweetDeck Gone, 6 Alternative Tools for Managing Social Media

With TweetDeck Gone, 6 Alternative Tools for Managing Social Media

The popular Twitter app will evolve into a web-based version. If you're looking for alternatives, we've got them.
March 6, 2013 in Social Media
Recovery Time: 3 Big Brands Bounce Back After Social Media Fails (Infographic)

Recovery Time: 3 Big Brands Bounce Back After Social Media Fails (Infographic)

A look at how long it took these companies to win back their positive sentiment online after separate PR firestorms.
March 3, 2013 in Social Media
5 Lessons for Brands From the Burger King Twitter Hack

5 Lessons for Brands From the Burger King Twitter Hack

The company regained control of its Twitter feed after hackers overtook it for hours. Here's what brands need to know.
February 20, 2013 in Social Media
How Brands Could Benefit From Pinterest's Recent Changes

How Brands Could Benefit From Pinterest's Recent Changes

The popular social network is remodeling to make the site even more visual, and it's looking for volunteers.
February 2, 2013 in Social Media
How the Internet Might Be Bad for Your Health (Infographic)

How the Internet Might Be Bad for Your Health (Infographic)

From affecting your mood to causing eye strain and poor posture, how spending too much time online might be bad for you.
December 1, 2012 in Your Website

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