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Reaching Customers and Boosting Sales: The Anatomy of Content Marketing (Infographic) Content marketing is at the center of a good digital strategy, no matter what the organization's goals are.

By Kevin Allen

entrepreneur daily

This story originally appeared on PR Daily

Is there someone in your organization that doesn't quite understand the power of content marketing?

A new infographic from Content+ is one of the best I've seen at laying out how effective and important a solid content marketing strategy can be for a company.

Social media content has the power to boost sales, improve public perception, increase searchability and so much more.

For the full picture, check out the infographic below and share with that special someone who just doesn't get it yet:

Click to Enlarge+
Reaching Customers and Boosting Sales: The Anatomy of Content Marketing (Infographic)

Kevin Allen is a contributor to PR Daily.

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