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Griswold Home Care

2014 Franchise 500
#145
At a Glance

Products & Services: Nonmedical home care

Number of Locations: 261

Total Investment: $98.5K - $121.2K

Founded: 1982

Began Franchising: 1984

About Griswold Home Care

A geriatric counselor and clergyman's wife, Jean Griswold founded Griswold Home Care in 1982 to help people remain independent in their homes. She started the program after an elderly parishioner from her husband's church died of kidney failure because she was left alone to care for herself. The company's first caregivers were local seminarians until certified nursing assistants replaced them in 1984. Griswold was already battling multiple Sclerosis when she began franchising that same year.

Griswold Home Care provides in-home care for people who are disabled, bed or wheelchair-bound, living alone, recovering from hospitalization or nursing home stays or who have special needs. The service can also be used as respite care for family members in need of assistance. Caregivers provide personal care, cook and prepare meals, do light housekeeping and laundry, shop and run errands, assist with medication and do transfers.

Franchise Units

Year U.S. Canadian International Company Owned
2014 251 0 0 10
2013 238 0 0 11
2012 191 0 0 9
2011 137 0 0 9
2010 104 0 0 9
Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $98,525 - $121,150
Franchise Fee: $49,500 - $54,500
Ongoing Royalty Fee: 3.5-4.5%
Term of Franchise Agreement: 10 years, renewable
Veteran Incentives: 5% off first-territory franchise fee
Financial Requirements
Net Worth: $275,000
Liquid Cash Available: $75,000
Operations
Franchise can be run from home. 45% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 1 - 2. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 10 days. Field visits as needed, monthly webinars, mentor program
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #145 (2014), #140 (2013), #161 (2012), #222 (2011), #300 (2010),
Fastest-Growing: #51 (2014), #40 (2013), #64 (2012),
Low-Cost: #73 (2010),
Top Home-Based: #34 (2014), #30 (2013), #35 (2012), #66 (2011), #86 (2010),

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