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Joey's Only Seafood Restaurant

At a Glance

Products & Services: Seafood, rotisserie chicken, ribs

Number of Locations:

Total Investment: $330K - 400K

Founded: 1985

Began Franchising: 1985

Private Owned

About Joey's Only Seafood Restaurant

Joe Klassen started "Joey's Only" in the summer of 1985 in Calgary, Alberta. With Jill Argue, Theresa Klassen and David Mossey, he started franchising the same year. Joey's Only has locations in the United States and Canada.

On Tuesdays Joey's Only restaurants feature all-you-can-eat fish and chips, as well as all-you-can-eat fries and free soft drink refills every day. They have an open kitchen so customers can watch their meals being prepared. In 1999 the company began offering its Tennessee Jack's menu of rotisserie chicken and ribs and side dishes.

Startup Costs, Ongoing Fees and Financing

Total Investment: $330,000 - $400,000
Franchise Fee: $25,000
Ongoing Royalty Fee: 4.5%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $400,000
Liquid Cash Available: $150,000
Operations
35% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 15. Absentee ownership of franchise is allowed. (99% of current franchisees are owner/operators).

How This Franchise Supports Franchisees

Training: Available at headquarters: 5 weeks. At franchisee's location: 2 weeks.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,
Other marketing support: POS materials

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