Mr. Rooter Corp.

#308

At a Glance

Products & Services: Plumbing, drain & sewer cleaning

Number of Locations: 353

Total Investment: $58.45K - 153.75K

Founded: 1968

Began Franchising: 1972

Private Owned

About Mr. Rooter Corp.

Established in 1968, Mr. Rooter provides full-service plumbing and drain cleaning to both residential and commercial customers at more than 200 locations in the U.S. and Canada and nearly 100 locations internationally. Mr. Rooter began franchising in 1972 and is a subsidiary of The Dwyer Group.

Franchise Units

Year	U.S.	Canadian	International	Company Owned
2011	240	26	87	0
2010	259	25	97	0
2009	259	26	99	0
2008	242	20	99	0

Where Seeking Franchisees: Franchisor is seeking new franchise units in the U.S.,Australia/New Zealand, Canada, Western Europe.

Startup Costs, Ongoing Fees and Financing

Total Investment: $58,450 - $153,750
Franchise Fee: $27,000
Ongoing Royalty Fee: 5-7%
Term of Franchise Agreement: 10 years, renewable

Financial Requirements

Net Worth: $150,000
Liquid Cash Available: $35,000

Operations

Franchise can be run from home. Number of employees needed to run franchised unit: 5 - 6. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).

Financing Type	In-House	Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 5 days. At franchisee's location: Varies. Four regional meetings per year; annual reunion

Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,

Marketing Support: Co-op advertising, Ad slicks, National media,

Other marketing support: Intranet, social media