The Worst That Could Happen
It's time to face your worst business nightmares. Don't cover your ears and cringe until you hear how you can prepare yourself.
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Oklahoma City. Columbine. September 11. Every once in a while,
we are reminded life is unpredictable. And if you're
responsible for employees and customers, you've come to the
conclusion that it's never a bad idea to imagine the
unimaginable. Two authors did just that in what was considered a humor book
before September 11. Joshua Piven and David Borgenicht's
Worst Case Scenario Handbook advises
readers on everything from delivering a baby in a cab to dodging
bullets. One day, Piven and Borgenicht might get around to writing
such a handbook for entrepreneurs. As unlikely as it is that your
business will be in the line of terrorist fire, your company might
be in the path of a tornado. No matter how remote or ridiculous the
odds seem to you, it's time to start thinking about a
contingency plan. Here are a few situations to consider.
Pick Your Disaster
Originally published in the July 2002 issue of Entrepreneur Magazine
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What makes a good client gift?
What guidelines do you follow when buying gifts for your clients? Have you ever received an unusual or inappropriate gift?
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