Design
BY Brian Patrick Eha
The best company logos have several things in common. Learn how you can design a killer logo by following the example of big brands.How to Inspire a Culture of Innovation
BY Kathleen Davis
Pepsi's first chief design officer, Mauro Porcini, encourages leaders to transform their approach to design thinking. 10 Questions to Ask When Designing Your Office
BY Lisa Girard
Here's a look at how to design or refashion your office to meet the requirements of today's fast-changing workplace.Beating 'Imposter Syndrome' and Other Tips From the Week
BY Brian Patrick Eha
From turning fear into excitement to avoiding rants on social media, here are the week's best tips from Entrepreneur.com. The Ethics Coach on Pirating Software, Copying the Competition and More
BY Gael O'Brien
This month we tackle thorny questions about pirates, extreme imitation and angry creditors.Solving Problems With Your Partner and 4 More Business Tips From the Week
BY Brian Patrick Eha
From managing your co-founder to using the Coke bottle as packaging inspiration, here's a look at this week's best business advice.The Secret to Successful Product Design? Simplicity.
BY Debra Kaye
The more elegant and straightforward your product design, the easier it will be for you to attract customers. Here are three ways to streamline the way your product looks. The Psychology of Color and Branding (Infographic)
BY Kevin Allen
Why companies like McDonald's and Pizza Hut prefer red whereas Lowe's opts for blue. The 5 Branding Rules of Attraction
BY Jason Ankeny
Your brand draws customers to your business. Here are the elements you should consider when designing it. When to Hire a Design Firm to Get Your Logo Just Right
BY Jason Ankeny
Struggling to convey your startup's value to consumers? Team with the right design firm for branding that fits. Surprising Ways to Create an Inspiring Workspace
BY Gwen Moran
A design expert shares three trends for winning workspaces. Why You Should Care About Design
BY Stephanie Vozza
The way you present your products, packaging, and even your waiting area tells your customers important information about who you are. Make sure you are sending the right message. How a Small Distillery is Rethinking Manufacturing
BY Jennifer Wang
Industry City Distillery's small-scale vodka starts with a well-designed manufacturing process. Rethink Your Office Design: Designing a More Effective Workspace
BY Stephanie Vozza
Four tips on redesigning your office to be a more happy and productive environment. Creative Problem-Solving Strategies to Test Your Business Idea
BY Nadia Goodman
How to use an approach called 'design thinking' when you're creating a new product or business. Unlocking Business Ideas Hidden in the Natural World
BY Jane Porter
A look at how the growing field of biomimicry has led to innovations inspired by nature. Richard Branson on the Importance of Design
BY Richard Branson
Virgin Group's CEO shares why good store design is important to customer satisfaction. Cultivating Resilience and Other Tips This Week
BY Brian Patrick Eha
How to stop your brain from holding you back, figuring out what your product replaces in the market, learning to say no and more: our best tips of the week. How a Leather Designer Keeps Musicians Traveling in Style
BY Judy Sutton Taylor
Ryan Barr, founder of WhippingPost.com, makes durable leather goods for musicians, including a "picker's wallet" with a dedicated stitched pocket for a guitar pick. 5 Steps to a Stress-Free Website Redesign
BY Jonathan Blum and Alex Dalenberg
What to consider when giving your old business site a forward-looking facelift. How Thinking Like a Designer Can Inspire Innovation
BY Nadia Goodman
Using these four tenets of design thinking can help you think differently and improve your business. 20 Inspired Business-Card Designs to Better Market Your Startup
BY Tim Gray
When it comes to getting your message heard, leaving behind a calling card can only serve you. Here, we dissect some of the most eye-catching business cards around. How to 'Split Test' Your Website to Engage Online Customers Better
BY AJ Kumar
Improve your site's performance by determining which design features resonate most with your audience. 