LinkedIn Buys Another Startup, One of Its Largest Acquisitions

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Professional social networking site LinkedIn has gobbled up another startup. The company announced Thursday that it has agreed to acquire Bright, a -based data-driven job search startup, for $120 million.

Parker Barrile, LinkedIn's vice president of product, says the team at Bright will help the company improve job search features such as LinkedIn's “ You May Be Interested In” and LinkedIn Recruiter, and help ensure that job and prospect search results are as relevant as possible.

"[Bright's] incredibly talented team takes the same data-driven approach to connecting people and employers, and has built a powerful matching that will help accelerate our efforts on multiple fronts," Barrile said in a blog post announcing the deal.

Here is LinkedIn's take on the deal:

Bright was founded in 2011 by Eduardo Vivas, who also serves as the company's COO. Bright says that its machine-learning algorithm "examines thousands of data points to find the best fit between job seekers and job openings."

"We decided to join LinkedIn because of what we lacked -- the ability to apply this technology across the entire ," Vivas wrote in a separate blog post. "We share LinkedIn’s passion for connecting talent with opportunity at massive scale."

Bright had raised $20 million in two funding rounds from Toba Capital and Passport Capital.

Among LinkedIn's other startup acquisitions are Slideshare, which it bought in May 2012 for $119 million, and the Pulse newsreader last year for $90 million.

Related: 5 Tips for Maximizing LinkedIn for Your Business

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