Be the Master of Denim!

Denim is not a brand but a sturdy cotton warp-faced textile, which is not less than any brand, without this any fashion industry can't sustain in any era
Be the Master of Denim!
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Denim Designer, Benetton India Pvt. Ltd
4 min read
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Fashion from always had a great impact on every individual's life, it's not just about the cloth one wear, but also about how one behaves, what attitude one carries, and how the person wants to be known by others. In this century the fashion is powerful and encompassing that it dominates every other industry trying to stand up in between the success of the fashion industry. People now are possessed with fashion, be it anywhere or anytime, fashion is more prominent in every aspect and every day of life. After the 90s era fashion has evolved in a revolutionary way as it has varieties in everything from tunics to sarees and crop tops to kurta and palazzo, fashion is ruling the world. But from always the only king of this industry is DENIM.

Denim is not a brand but a sturdy cotton warp-faced textile, which is not less than any brand, without this any fashion industry can’t sustain in any era. It is one of the textiles which have been succeeded in making people Denim sick. Denim has been breaking all records by creating a plethora of choices from monochrome to athleisure denim and flared denim to carrot fit. Because of its luxurious benefits at reasonable rates, it has been growing 9-11% over the years though; more people want to start as an entrepreneur for Denim manufacturing. To give a shot to this career is worth.

If you are willing to give it a success shot we’ve put some brilliant suggestions and bits of advice for the future entrepreneurs.

1. Analyzing the market and product: before stepping into this business, it's good to start with research. It always helps in analyzing the current trend and future scopes along with the mindset of Target group and your competitor's moves as well.

2. Analyze the economy: Initiating a business will be very costly, so to maintaining an economically balanced business it's necessary to analyze your economic conditions that how much you should invest initially. Budgeting will help you to assure that what product you can choose within the product line of the Denim according to the market needs and your budget conditions.

3. Identifying threats- "Competitors":  When you step into a new business, the biggest threats to you are other known brands, it's challenging to beat the renowned competitors and establish a new brand amongst old ones. To win over them, it's important to dig out everything about your competitor and once you convert their weakness into your strength nothing can stop you from ruling the industry.

4. Find the mentor: Success always comes with guidance, if one wants to sustain in the fashion industry it will be helpful to seek guidance from the gurus of denim.

The most important step which should be followed before getting into this business is having a set of skills which should indulge in your blood.

1. Brilliantly creative: The innate sense of creativity is highly important for the fashion industry and if you think Out of the Box, then this industry is waiting for you.

2. Visualization & Designing: Fashion Designers tremendously visualizes the style and paste it on a paper as design work so that the colleagues and other people can see that what miracle can be done by the designer's mind.

4. Trend follower: If you are planning to dive into the fashion industry, it's important to keep an eye on the ongoing trend in fashion, if you fit in this category then you are a perfect candidate for the vogue industry.

5. Knowledge of texture, fabric, and color: Designer’s work is to play with colors, creating new texture and put on some new fabrics for each piece by measuring the perfection of every inch so aspiring designers should have detailed knowledge and interest in these things.

It's easy to become an entrepreneur but it's difficult to survive in this industry without honing the skills mentioned above. Those who are patient, confident and creative can own this industry. So, if you make up your mind to never look back or never give up you should give your Denim business thumbs up.


 

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