Grace Avila Casanova
Bio
Development economist specializing in ESG strategy and responsible management.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
Create Meaningful Sustainable Development Outcomes Through Innovation
Four innovation principles all companies must embrace beyond profit.
How (and Why) You Need to Put Sustainability and Community Ahead of Fast Growth
These two key strategies will help businesses shift the way they approach growth, focus on sustainable development and enable them to move in the right direction.
How Sustainable Brands Win Over the Discerning Conscious Consumer
As sustainability credentials become the norm, brands must develop the capabilities to grow through a differentiated sustainability identity, innovative production systems and new value-driven consumption models.
Cómo las marcas sostenibles ganan al consumidor consciente exigente
A medida que las credenciales de sostenibilidad se convierten en la norma, las marcas deben desarrollar las capacidades para crecer a través de una identidad de sostenibilidad diferenciada, sistemas de producción innovadores y nuevos modelos de consumo basados en valores.
How to Turn Sustainability Into a Brand and Business Strength
In the race to sustainability, many brands are diluting their identity and relying on undifferentiated strategies to ensure environmental efficiency and social compliance along their supply chains. Thus, the challenge lies in the quality of sustainability investments brands are willing to pursue, but also in their ability to communicate the reasoning behind these efforts.
Cómo convertir la sostenibilidad en una marca y una fortaleza empresarial
En la carrera hacia la sostenibilidad, muchas marcas están diluyendo su identidad y confiando en estrategias indiferenciadas para garantizar la eficiencia ambiental y el cumplimiento social a lo largo de sus cadenas de suministro. Por lo tanto, el desafío radica en la calidad de las inversiones en sustentabilidad que las marcas están dispuestas a realizar, pero también en su capacidad para comunicar el razonamiento detrás de estos esfuerzos.
More Authors You Might Like
-
Frances Dodds
Deputy Editor of Entrepreneur
-
Ashley Hubka
Senior Vice President & General Manager, Walmart Business
-
Sherin Shibu
News Reporter
-
Darian Shimy
Founder and CEO of FutureFund
-
Lesley Pyle
Founder & CEO of HireMyMom.com
