Paula Andruss

Cincinnati-based Paula Andruss has written for USA Today, Woman’s Day and regularly writes for Entrepreneur. Learn more at Paulaandruss.com.

Latest

Starting a Business

Avoid the 10 Traps That Countless Startups Fall into Every Year

You might be doing this wrong.

Innovation

How One Infant's Obsession Led His Parents to a Booming Business

Lisa and Eric Greenwald created a totally new kind of jewelry for the mouths of babes.

Thought Leaders

8 Vital Training Steps for 'Treps, Pre-Launch

Running a business is a marathon, not a sprint. Like a race, entrepreneurs will flop without proper preparation.

Starting a Business

10 Deadly Startup Mistakes to Avoid

The more you know of them, the less you'll make them.

Starting a Business

The Case for Office Space: Choices for Every Stage and Need

One size doesn't fit all when finding digs for your startup. Here's a look at some of the options.

Growing a Business

Why You Should Be Looking Locally for Customers

Small businesses can -- and should -- target consumers closest to home. Here's how.

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