Rashan Dixon

Rashan Dixon

Guest Writer
Co-founder of Techincon and Senior Business Consultant for Microsoft
Rashan Dixon is a senior business systems analyst at Microsoft, entrepreneur and a writer for various business and technology publications.

More From Rashan Dixon

Customer Retention

3 Essentials for Building a Loyal Customer Base

Contrary to popular belief, brand loyalty is alive and well -- but you do have to earn it first.
Outsourcing

Here's How to Know When You Should Outsource

Sure, outsourcing can help you cut costs, but smart companies are asking it to do more.
Entrepreneurs

5 Business Trends That Will Continue to Rise in 2019

As 2019 approaches, entrepreneurs are wondering: Do New Year's resolutions have a role in business?
Growing a Business

What Businesses With a Nontraditional Approach Must Do Differently When Expanding

Nontraditional brands looking to move abroad have to consider the uniqueness of the market they're entering -- as well as the uniqueness of what they can offer.
Cybersecurity

3 Ways to Make Employees Your Best Cybercrime Fighters

Computer security is a top priority, but is your team staying apprised of threats and best practices? Here's how to ensure they are.
Office Tech

Simplifying Digital Transformation at Your Small Business

Digital transformation offers something for every company -- although that something may be different in every case.
Employee Engagement

Empower the Employees Who Will Build an Amazing Culture

Businesses can truly give their workers ownership. "Empowerment" doesn't have to be a token phrase.
Leadership Strategy

Successful Leaders Embrace the Evolution of the Industries

Business agility is the future. Here's how to stop living in the past.
Ecommerce

5 Ways Ecommerce Brands Create Strong Communities

Consumers have their pick of online retail sites. Make yours irresistible to even the most skeptical of the bunch by forging a tight-knit community of brand supporters.
Data Analysis

Listen to Your Customers: Turn to Data to Discover Their Truth

Consumers aren't great at telling companies what they want -- but their data can be.
User Experience

One Metric for Testing a Successful User Experience

Measure the success of your UX efforts by improvements in your conversion rate.
Cryptocurrency

3 Applications of Cryptocurrency Beyond Peer-to-Peer Payments

Digital currency isn't just a new way to pay; it's a new way to play the game of business.
Productivity

9 Ways to Boost Productivity That Will Make You a Great Teammate

Want to look good to your boss? Turn yourself into a productivity machine by rewriting your workday with these tips.
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