Roger Dooley

Roger Dooley

Author, Keynote Speaker, Entrepreneur
Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing (Wiley), and writes the popular blog Neuromarketing. He is the founder of Dooley Direct, a marketing consultancy, and co-founded College Confidential, the leading college-bound website. He’s been a serial entrepreneur since he left a senior strategy position at a Fortune 1000 company to enter the then-nascent home computer market.
3 Surprising Takeaways From Robert Cialdini's 'Pre-Suasion'
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3 Surprising Takeaways From Robert Cialdini's 'Pre-Suasion'

The new book includes a combination of big-picture insights and actionable tactics that will make this an instant classic.