Get All Access for $5/mo

What's Kim Kardashian's Latest Venture? Private Equity. Kim Kardashian has set her eyes on a new stage: Wall Street.

By Madeline Garfinkle Edited by Jessica Thomas

Opinions expressed by Entrepreneur contributors are their own.

NBC Universal / Getty Images

Kim Kardashian is no stranger to building a brand into a global sensation. Her shapewear brand, SKIMS, is worth more than $3 billion as of July. Now, she's dipping her toes in something entirely different from her self-made beauty and clothing lines: private equity.

Kardashian is launching SKKY Partners alongside Jay Sammons, a former Carlyle Group executive. The firm intends to invest and build businesses across multiple industries — many of which are sectors Kardashian already has expertise in, such as hospitality, media, luxury and consumer products.

"The exciting part is to sit down with these founders and figure out what their dream is," Kardashian told The Wall Street Journal. "I want to support what that is, not change who they are in their DNA, but just support and get them to a different level."

Although the firm is still in its early stages and has not begun raising capital, Sammons and Kardashian are a complementary pair. Sammons has 16 years of experience at Carlyle, where he invested in various well-established brands such as Supreme and Beats by Dre, and Kardashian has expertise in building and expanding brands.

Related: Valuable Lessons Aspiring Women Entrepreneurs Can Learn by Keeping up With the Kardashians

Sammons will run day-to-day operations for SKKY, which will be based out of Boston and Los Angeles. Kris Jenner, Kardashian's mother and manager, will also be joining as a partner.

Madeline Garfinkle

News Writer

Madeline Garfinkle is a News Writer at Entrepreneur.com. She is a graduate from Syracuse University, and received an MFA from Columbia University. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Branding

ChatGPT is Becoming More Human-Like. Here's How The Tool is Getting Smarter at Replicating Your Voice, Brand and Personality.

AI can be instrumental in building your brand and boosting awareness, but the right approach is critical. A custom GPT delivers tailored collateral based on your ethos, personality and unique positioning factors.

Growing a Business

He Immigrated to the U.S. and Got a Job at McDonald's — Then His Aversion to Being 'Too Comfortable' Led to a Fast-Growing Company That's Hard to Miss

Voyo Popovic launched his moving and storage company in 2018 — and he's been innovating in the industry ever since.

Business News

Is the AI Industry Consolidating? Hugging Face CEO Says More AI Entrepreneurs Are Looking to Be Acquired

Clément Delangue, the CEO of Hugging Face, a $4.5 billion startup, says he gets at least 10 acquisition requests a week and it's "increased quite a lot."

Business News

You Can Now Apply to Renew Your U.S. Passport Online — But There's a Catch

The U.S. State Department officially launched the beta program this week.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Apple Reportedly Isn't Paying OpenAI to Use ChatGPT in iPhones

The next big iPhone update brings ChatGPT directly to Apple devices.