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What Does Perdue Feed Its Chickens? Now You Can Try It For Yourself "Chix Mix," a product made for human consumption, is filled with the same ingredients that Perdue feeds its chickens.

By Sam Silverman

Key Takeaways

  • Consumers can order Chix Mix for free starting November 17.
  • The company says its made with the same ingredients as the chicken feed — but with BBQ flavoring.

Opinions expressed by Entrepreneur contributors are their own.

Perdue just created a chicken feed — for human consumption.

The company's new limited-edition snack, "Chix Mix," is "made from most of the same ingredients" that the company feeds its chickens, which is an all-vegetarian diet of corn, wheat, and edamame, according to a company press release.

A free bag of the new snack, which has been enhanced with BBQ flavoring, can be ordered on starting on November 17 at 12 p.m. EST. while supplies last.

RELATED: Florida Family Awarded $800,000 After Suing McDonald's When Their 4-Year-Old Was Allegedly Burned and 'Disfigured' By a Chicken Nugget

The product was released to combat concerns around chicken production and consumers increased interest in the quality of their food. A report from the North American Meat Institute and the Food Marketing Institute found that 63% of consumers want to know where their food comes from.

Courtesy of Perdue | A person eating Perdue Chix Mix.

RELATED: Tyson Is Recalling Nearly 30,000 Pounds of Dinosaur-Shaped Chicken Nuggets Over Contamination Concerns

Perdue is the No. 1 brand of fresh chicken in the U.S. according to Perdue generates $9.5 billion in annual sales, according to the company.

Sam Silverman

Content Strategy Editor

Sam Silverman is a content strategy editor at Entrepreneur Media. She specializes in search engine optimization (SEO), and her work can be found in The US Sun, Nicki Swift, In Touch Weekly, Life & Style and Health. She writes for our news team with a focus on investigating scandals. Her coverage and expertise span from business news, entrepreneurship, technology, and true crime, to the latest in entertainment and TV news. Sam is a graduate of Lehigh University and currently resides in NYC. 

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