📺 Stream EntrepreneurTV for Free 📺

Texas Is Suing Meta for Billions of Dollars In the lawsuit, Texas attorney general Ken Paxton wrote Facebook's 'illegal and deceptive conduct did not end with its users.'

By Chloe Arrojado

entrepreneur daily

SOPA Images | Getty Images

On Monday, Texas attorney general Ken Paxton filed a lawsuit against Meta, formerly Facebook, for capturing and using the biometric data of Texans without properly obtaining their informed consent. Meta's alleged actions are against Texas CUBI restrictions, which require Meta to get informed consent before obtaining data like facial geometry.

"By this illegal activity, Facebook exploited the personal information of users and non-users alike to grow its empire and reap historic windfall profits. The company repeatedly captured biometric identifiers without consent billions of times, in knowing violation of Texas' Capture or Use of Biometric Identifier Act and the Deceptive Trade Practices Act," Paxton wrote in a press release.

Related: Elon Musk Talks About Missing His Besties After Moving to Texas

The lawsuit alleges that Meta obtained unknowing Texans' biometric identifiers and disclosed Facebook users' personal information to other entities. Paxton also alleges that the social media platform failed to destroy the biometric identifiers it collected in a timely manner.

The Texas attorney general continued, writing that the state is seeking $25,000 from Meta for each violation of CUBI, as well as $10,000 for each violation of Texas's Deceptive Trade Practices Act. Considering that the lawsuit alleges Facebook illegally collected biometric identifiers billions of times, Meta could lose hundreds of billions of dollars.

Meta policy communications manager Dina El-Kassaby Meta wrote in a statement to the Verge that Texas's claims "are without merit" and that the platform "will defend ourselves vigorously."

Texas, Illinois and Washington are the only states that have a biometric privacy law. In 2015, Illinois filed a class-action lawsuit against Facebook for similar behavior, which wound up costing the social media platform $650 million.

The Texas lawsuit notes that Facebook claims to have ceased its unlawful facial-recognition practices by late 2021. But by that point, the lawsuit claims "it had spent more than a decade secretly exploiting Texans and their personal information to perfect its AI apparatus."

Related: 3 Mega-Cap Stocks Wall Street Loves: Nike, Alphabet, and Meta

Chloe Arrojado

Entrepreneur Staff

Editorial Assistant

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Franchise

Franchising Is Not For Everyone. Explore These Lucrative Alternatives to Expand Your Business.

Not every business can be franchised, nor should it. While franchising can be the right growth vehicle for someone with an established brand and proven concept that's ripe for growth, there are other options available for business owners.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Passengers Are Now Entitled to a Full Cash Refund for Canceled Flights, 'Significant' Delays

The U.S. Department of Transportation announced new rules for commercial passengers on Wednesday.

Leadership

Why Companies Should Prioritize Emotional Intelligence Training Alongside AI Implementation

Emotional intelligence is just as important as artificial intelligence, and we need it now more than ever.

Business News

Elon Musk Tells Investors Cheaper Tesla Electric Cars Should Arrive Ahead of Schedule

On an earnings call, Musk told shareholders that Tesla could start producing new, affordable electric cars earlier than expected.