Small Business Encyclopedia
Definition: A person who represents a company, industry or cause in the media
Definition: A comprehensive package of information outlining a company's
products and services most frequently sent to members of the press
Definition: A public relations announcement issued to the news media and other
targeted publications for the purpose of letting the public know of
Definition: Using the news or business press to carry positive stories about
your company or your products; cultivating a good relationship with
local press representatives
Definition: The process of establishing the exact media vehicles to be used for
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You don't need to earn a massive paycheck to become a millionaire.
A business that ignores the numbers is in trouble. A business that ignores its people is doomed.
Prepare but don't over think the interview. Be honest, clear, concise and always a professional
The Facebook CEO is eager to help people mark themselves as safe and show off his automated home.
Consider these real-world tips to gain what Ferrazzi 'instant intimacy'
Forget what you've seen in the movies, former Green Beret Sergeant Major (Retired) Karl Erickson explains the tactics that work on the battlefield and in the office.
The head of tech giant Apple has hit back at the European Commission's ruling about its tax operations in Ireland.
Nobody can afford to let the time spent getting to and from work go to waste.
'No, we are a tech company, not a media company,' said Mark Zuckerberg, after a young Italian asked him whether Facebook intended to become a news editor.
Apparently by levying a sizeable fee to merchants and requiring loads of proof that the products are legit.
The chairman and CEO of Berkshire Hathaway spoke on a panel at the United State of Women Summit this week.
Radicals & Visionaries
Different organizations follow very different rules for list creation. Know what you are getting into.
'It's very important that the entire world gets to see the courtroom,' said Dotcom's lawyer, Ira Rothken. 'The internet isn't run by any one nation, so we thought the solution itself would come from the internet.'
The story popped up days after Facebook announced it would no longer use editors to curate trending news.
Radicals & Visionaries
This one-of-a-kind billionaire businessman can serve as a source of inspiration and wisdom for anyone looking to get ahead.
No matter what business topic you're interested in, you'll find our category list is an easy way to navigate our small-business encyclopedia. From Accounting and Advertising to Location and Operations, every topic offers information on the terms that matter most. And if you can't find what you need here, our "Terms A - Z" list makes tracking down terms a snap.
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© 2016 Entrepreneur Media, Inc.