Back to Encyclopedia

PR

Company Spokesperson

Definition: A person who represents a company, industry or cause in the media
Read More

Press Kit

Definition: A comprehensive package of information outlining a company's products and services most frequently sent to members of the press
Read More

Press Release

Definition: A public relations announcement issued to the news media and other targeted publications for the purpose of letting the public know of company developments
Read More

Public Relations

Definition: Using the news or business press to carry positive stories about your company or your products; cultivating a good relationship with local press representatives
Read More

Media Planning

Definition: The process of establishing the exact media vehicles to be used for advertising
Read More

POPULAR ARTICLES

New California Law Makes it Easier to Erase Old Marijuana Convictions

Lawmakers addressed the unfairness of people saddled with a lifetime criminal record for doing what is now a legal big business.
Innovation

What the World Needs Is More Moonshot Entrepreneurs

To conquer the world's great challenges, we first need to restore our lost sense of wonder.

Women Are Still Not Being Offered Management Positions at Equal Rates, But There's Hope, Sheryl Sandberg Says

One in five senior leaders is woman, according to LeanIn.Org and McKinsey & Company.
Integrity

How This Air Force Value Has Led My Company to $5.4 Million in Revenue

Feel empowered to make the best choice and do what's right.
My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.