- 2023 Franchise 500 Rank
-
#181 Ranked #222 last year
- Initial investment
-
$218K - $487K
- Units as of 2023
-
650 15.5% over 3 years
Pure Barre is one of the largest barre brands in the United States as a pioneer in boutique fitness. There are over 600 locations in the United States, as well as a few in Canada. Operated by Xponential Fitness, the franchise strives to continue to grow. To work to do that, they give franchisees opportunities to grow in the fitness industry.
The Pure Barre technique is ideal for individuals looking for a low-impact, high-intensity, full-body workout. Highly-trained instructors lead four different group classes in a 200 square foot studio. These classes cover cardio, strength, balance, and coordination, including a foundations class to introduce new members to the Pure Barre routine comfortably. Clients don’t need to be close to a studio to enjoy the experience since Pure Barre Go is offered for those who wish to access on-demand workouts.
The company wants franchisees who are passionate about the Pure Barre technique with business savvy. Pure Barre may give your application preference if you already have a connection to the fitness market.
Why You May Want to Start a Pure Barre Franchise
By choosing to start a Pure Barre franchise, you may find yourself taking advantage of an executive business model, building a community, and accessing several franchise opportunities worldwide. Though this franchise opportunity is nationwide, some states have more Pure Barre franchise locations than others.
You may receive comprehensive support from the Pure Barre team throughout the process of opening a franchise, from finding one of the best locations to ongoing sales training, instructor recruitment, and personalized marketing assistance.
What Might Make a Pure Barre Franchise a Good Choice?
To be part of the Pure Barre team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. You should also prepare yourself for ongoing fees that may include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements.
Ideally, it would help if you spoke with an attorney and financial planner to prepare to open a Pure Barre franchise.
How To Open a Pure Barre Franchise
To start your franchise, you’ll first need to submit a franchise request form. You may then receive the brand's Franchise Disclosure Document and fill out a confidential questionnaire form. Through the Franchise Disclosure Document, you will be able to learn more about the opportunity and the brand. A Pure Barre franchise representative may review your application, and if they approve you as a candidate, a brand manager may call you to discuss the next steps.
As part of your due diligence process, you may want to speak to existing franchisees and ask questions directed to the Pure Barre team. If your net worth and available liquid capital match the brand’s requirements, you may qualify to open a Pure Barre franchise, and you can get started with an initial investment and relevant training.
After a series of validation calls, you’ll meet the corporate team in Irvine, California. You may then be allowed to sign an approval agreement and open up your studio!
Company Overview
About Pure Barre
| Industry | Health & Wellness |
|---|---|
| Related Categories | Barre Fitness, Fitness |
| Founded | 2001 |
| Parent Company | Xponential Fitness |
| Leadership | Anthony Geisler, CEO |
| Corporate Address |
17877 Von Karman Ave., #100 Irvine, CA 92614 |
| Social | Facebook, Twitter, LinkedIn, Instagram, YouTube |
More from Pure Barre
Transform yourself and your community as a Pure Barre Franchise Owner
“Franchising allowed me to fulfill my dream of running my own company without the start-up risk and stress.”
Lauren Fike
San Francisco, CA – West Portal
Why Pure Barre?
Strong National Brand
Not only is Pure Barre the largest barre brand in the world, it is one of the world’s largest franchised fitness brands with more than 620 locations open across North America."
Multiple Revenue Streams
Between barre classes, teacher training and a growing demand for premium active-wear, you have multiple revenue streams available to you as an owner.
Always Innovating
Never willing to settle, Pure Barre is constantly evolving, to ensure we are delivering the best experience for our franchise owners and members worldwide. The Pure Barre member experience in-studio is ever-changing with consistent updates to our class choreography and music, as well as the introduction of new classes and programming.
Robust Support
From the minute you sign your agreement, we provide extensive support to guide you through all areas of the business including site selection, construction & design, recruitment, sales & marketing support, and on-going training. Throughout the opening process and beyond, we are here to help. Plus, you can tap into our amazing network of passionate franchise owners to learn and grow together. Pure Barre is also owned by Xponential Fitness, the curator of the best brands across each vertical of boutique fitness. With decades of fitness franchising experience to utilize, Pure Barre's team has the resources and industry knowledge to support your success.
High Investment Return
Pure Barre has the brand strength and proven franchise success to deliver exceptional profit potential.
Liquid: $100,000 | Net Worth: $500,000 | Total Investment: $214,287 - $457,337
Business Overview
| Franchising Since | 2009 (14 years) |
|---|---|
| # of employees at HQ | 44 |
| Where seeking |
This company is offering new franchisees throughout the US. This company is offering new franchisees in the following international regions: Asia, Australia/New Zealand, Middle East, Europe (Eastern), Europe (Western), Canada, South America, Mexico |
| # of Units | 650 (as of 2023) |
|
|
|
Information for Franchisees
Here's what you need to know if you're interested in opening a Pure Barre franchise.
Financial Requirements & Ongoing Fees
Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
|
Initial Franchise Fee
|
$60,000 |
|---|---|
|
Initial Investment
|
$217,845 - $487,495 |
|
Net Worth Requirement
|
$500,000 |
|
Cash Requirement
|
$100,000 |
|
Royalty Fee
|
7% |
|
Ad Royalty Fee
|
2% |
|
Term of Agreement
|
10 years |
| Is franchise term renewable? | Yes |
Financing Options
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
| Third Party Financing | Pure Barre has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll |
|---|
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
| On-The-Job Training | 1 hour |
|---|---|
| Classroom Training | 19 hours |
| Ongoing Support |
Purchasing Co-ops
Newsletter
Meetings & Conventions
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
|
| Marketing Support |
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App
|
Operations
Additional details about running this franchise.
| Is absentee ownership allowed? | No |
|---|---|
|
Can this franchise be run from home/mobile unit?
|
No |
|
Can this franchise be run part time?
|
No |
| # of employees required to run | 9 |
|
Are exclusive territories available?
|
Yes |
Franchise 500 Ranking History
Compare where Pure Barre landed on this year's Franchise 500 Ranking versus previous years.
Additional Rankings
Curious to know where Pure Barre ranked on other franchise lists? Find out below.
Sign Up for Our Franchise Newsletter
Stay up to date on the latest news and trends affecting the franchise industry.
Related Franchise Content
Catch up on the latest franchise news, trends, and more.
Your Ultimate Research Guide to the Crucial Steps Before Buying a Franchise
If you're thinking about becoming a franchisee, find out what you're getting yourself into by reviewing this quick guide.
If You Want to Join a Franchise That Is Truly Diverse, These Are the Top 100 to Consider
These franchises are putting their money where their mouth is when it comes to inclusivity.
These Are the Top Companies That Support Franchises in 2023
From banking to marketing to event planning, find out who to hire to help your business thrive.
Would You Turn Your Small Business Into a Franchise? Here's Why Everyone From Hardware Stores to Hot Dog Shops Are Doing It.
When you've put your blood, sweat and tears into building an independent business, it's hard to know if converting to franchise is selling out, or buying into something better. We talked to business owners across industries about how they made the decision, and to franchisors on why they're pursuing the conversion strategy.
She Competed On The U.S. Olympic Swim Team Before Becoming This Brand's Top Franchisee. Here's Her Winning Business Strategy.
Cammile Adams knows enthusiasm, expertise and common sense go a long way.
How Immigrating From Argentina to the Bronx at 11 Prepared Her For Life as a Franchisee
Vanesa Ellis was no expert in mosquitos or lawn care, but other experiences made her a perfect fit for two home-care brands.
