
Pure Barre
Barre fitness classes and apparel- 2023 Franchise 500 Rank
-
#181 Ranked #222 last year
- Initial investment
-
$214K - $457K
- Units as of 2022
-
621 18.5% over 3 years
Company Overview
About Pure Barre
- Industry
- Health & Wellness
- Related Categories
- Barre Fitness, Fitness
- Founded
- 2001
- Parent Company
- Xponential Fitness
- Leadership
- Anthony Geisler, CEO
- Corporate Address
-
17877 Von Karman Ave., #100
Irvine, CA 92614
More from Pure Barre
Transform yourself and your community as a Pure Barre Franchise Owner
“Franchising allowed me to fulfill my dream of running my own company without the start-up risk and stress.”
Lauren Fike
San Francisco, CA – West Portal

Why Pure Barre?
Strong National Brand
Not only is Pure Barre the largest barre brand in the world, it is one of the world’s largest franchised fitness brands with more than 500 locations open across North America & Canada.

Multiple Revenue Streams
Between barre classes, teacher training and a growing demand for premium active-wear, you have multiple revenue streams available to you as an owner.

Always Innovating
Never willing to settle, Pure Barre is constantly evolving, to ensure we are delivering the best experience for our franchise owners and members worldwide.The Pure Barre member experience in-studio is ever-changing with consistent updates to our class choreography and music, as well as the introduction of new classes and programming.

Robust Support
From the minute you sign your agreement, we provide extensive support to guide you through all areas of the business including site selection, construction & design, recruitment, sales & marketing support, and on-going training. Throughout the opening process and beyond, we are here to help. Plus, you can tap into our amazing network of passionate franchise owners to learn and grow together. Pure Barre is also owned by Xponential Fitness, the curator of the best brands across each vertical of boutique fitness. With decades of fitness franchising experience to utilize, Pure Barre's team has the resources and industry knowledge to support your success.
High Investment Return
Pure Barre has the brand strength and proven franchise success to deliver exceptional profit potential.
Liquid: $100,000 | Net Worth: $500,000 | Total Investment: $191,650 – $439,250
Business Overview
- Franchising Since
- 2009 (14 years)
- # of employees at HQ
- 35
- Where seeking
-
This company is offering new franchisees throughout the US.
This company is offering new franchisees in the following international regions: Asia, Australia/New Zealand, Middle East, Europe (Eastern), Europe (Western), Canada, South America, Mexico
- # of Units
- 621 (as of 2022)
Information for Franchisees
Here’s what you need to know if you’re interested in opening a Pure Barre franchise.
Financial Requirements & Ongoing Fees
Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
- Initial Franchise Fee
- $60,000
- Initial Investment
- $214,287 - $457,337
- Net Worth Requirement
- $500,000
- Cash Requirement
- $100,000
- Royalty Fee
- 7%
- Ad Royalty Fee
- 2%
- Term of Agreement
- 10 years
- Is franchise term renewable?
- Yes
Financing Options
franchisees.
- Third Party Financing
- Pure Barre has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
- On-The-Job Training
- 1 hour
- Classroom Training
- 21.5 hours
- Ongoing Support
-
Purchasing Co-opsNewsletterMeetings & ConventionsGrand OpeningOnline SupportSecurity & Safety ProceduresLease NegotiationField OperationsSite SelectionProprietary SoftwareFranchisee Intranet Platform
- Marketing Support
-
Co-op AdvertisingAd TemplatesNational MediaRegional AdvertisingSocial MediaSEOWebsite DevelopmentEmail MarketingLoyalty Program/App
Operations
Additional details about running this franchise.
- Is absentee ownership allowed?
- No
- Can this franchise be run from home/mobile unit?
- No
- Can this franchise be run part time?
- No
- # of employees required to run
- 9
- Are exclusive territories available?
- Yes
Request free information
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Franchise 500 Ranking History
Compare where Pure Barre landed on this year’s Franchise 500 Ranking versus previous years.
Additional Rankings
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