2023 Franchise 500 Rank
#181 Ranked #222 last year
See the Full List
Initial investment
$214K - $457K
Units as of 2022
621 18.5% over 3 years

Company Overview

About Pure Barre

Related Categories
Barre Fitness, Fitness
Founded
2001
Parent Company
Xponential Fitness
Leadership
Anthony Geisler, CEO
Corporate Address
17877 Von Karman Ave., #100
Irvine, CA 92614
Sponsored Content

More from Pure Barre

Transform yourself and your community as a Pure Barre Franchise Owner

“Franchising allowed me to fulfill my dream of running my own company without the start-up risk and stress.”
Lauren Fike
San Francisco, CA – West Portal

Pure Barre - Many people in a barre class

Why Pure Barre?

Strong National Brand

Not only is Pure Barre the largest barre brand in the world, it is one of the world’s largest franchised fitness brands with more than 500 locations open across North America & Canada.

Pure Barre - Group gathering and talking at the Pure Barre check-in counter.

Multiple Revenue Streams

Between barre classes, teacher training and a growing demand for premium active-wear, you have multiple revenue streams available to you as an owner.

Pure Barre - Women laughing and doing a barre class.

Always Innovating

Never willing to settle, Pure Barre is constantly evolving, to ensure we are delivering the best experience for our franchise owners and members worldwide.The Pure Barre member experience in-studio is ever-changing with consistent updates to our class choreography and music, as well as the introduction of new classes and programming.

Pure Barre - Group photo from a class.

Robust Support

From the minute you sign your agreement, we provide extensive support to guide you through all areas of the business including site selection, construction & design, recruitment, sales & marketing support, and on-going training. Throughout the opening process and beyond, we are here to help. Plus, you can tap into our amazing network of passionate franchise owners to learn and grow together. Pure Barre is also owned by Xponential Fitness, the curator of the best brands across each vertical of boutique fitness. With decades of fitness franchising experience to utilize, Pure Barre's team has the resources and industry knowledge to support your success. 

High Investment Return

Pure Barre has the brand strength and proven franchise success to deliver exceptional profit potential.

Liquid: $100,000 | Net Worth: $500,000 | Total Investment: $191,650 – $439,250

Business Overview

Franchising Since
2009 (14 years)
# of employees at HQ
35
Where seeking

This company is offering new franchisees throughout the US.

This company is offering new franchisees in the following international regions: Asia, Australia/New Zealand, Middle East, Europe (Eastern), Europe (Western), Canada, South America, Mexico

# of Units
621 (as of 2022)

Information for Franchisees

Here’s what you need to know if you’re interested in opening a Pure Barre franchise.

Financial Requirements & Ongoing Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee
$60,000
Initial Investment
$214,287 - $457,337
Net Worth Requirement
$500,000
Cash Requirement
$100,000
Royalty Fee
7%
Ad Royalty Fee
2%
Term of Agreement
10 years
Is franchise term renewable?
Yes

Financing Options

franchisees.

Third Party Financing
Pure Barre has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training
1 hour
Classroom Training
21.5 hours
Ongoing Support
Purchasing Co-ops
Newsletter
Meetings & Conventions
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?
No
Can this franchise be run from home/mobile unit?
No
Can this franchise be run part time?
No
# of employees required to run
9
Are exclusive territories available?
Yes

Franchise 500 Ranking History

Compare where Pure Barre landed on this year’s Franchise 500 Ranking versus previous years.

Additional Rankings

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company’s legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022