6 Simple Strategies to Drive More Traffic to Your Content You may not have heard of a few of these tips.

By Eric Siu

Opinions expressed by Entrepreneur contributors are their own.

If you've created content and -- after all your hard work -- wondered where is all the traffic, consider mixing up your strategy. In this video, Entrepreneur Network partner Eric Siu recommends a few tips to get more eyeballs on your content. One of Siu's suggestions is to upgrade your content by adding more up-to-date information.

Siu gives the example of Wikipedia, which built up its pages of content and gained more clout by adding more and more crowdsourced information.

Other helpful tweaks to content strategy include adding links to other pieces of your content within a current piece of content. You will be able to refer readers to other pieces you've work on and direct more traffic to these pieces.

Moreover, try repurposing your content. Reformat and package your content by not only sharing it on social networks, but also creating podcasts or webinars from the original content.

To hear more tips about driving traffic to your content, click the video.

Related: How to Write Cold Emails That Get Opens and Get Sales

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Eric Siu

CEO, Single Grain. Founder, Growth Everywhere.

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale. 

 

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