Get All Access for $5/mo

Growing Up an Iranian Immigrant Was Tough but It Taught Me How to Lead Not everybody has a choice about leaving their comfort zone.

By Sasan Goodarzi Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

Ahmad Aghasiani | EyeEm | Getty Images

I was 10 years old in the winter of 1978, when the streets of Tehran were filled with protesters. Ayatollah Ruhollah Khomeini had succeeded in his goal of ousting the Shah's 2,500-year-old Peacock Throne, and the country was in turmoil.

The Tehran of my youth was modern, cosmopolitan and diverse. The people in my neighborhood loved America. Everyone wanted to go to college in the U.S. so they could get an education and pursue their dreams.

With the sudden regime change, the protests were becoming increasingly violent, the city was on virtual lockdown, and it was difficult for anyone to leave the country.

Related: How Other Cultures Think of Entrepreneurship

Fortunately, my mother, two older brothers and I were able to make it to the United States before the U.S. embassy hostage crisis and the eventual overthrow of the government. Leaving was hard. Everything that had been familiar to me would soon become a distant memory. Although I was sad to leave my childhood home, something inside me was excited about the new adventure and opportunity that lie ahead of us.

I could not have known it at the time, but this experience was instrumental in defining me as a business leader. It shaped the way I approach my career, my values and who I am today.

I was thrilled to be in America, but being a 10-year-old Iranian kid with broken English was not easy. The other kids bullied me every single day as the American embassy hostage drama played out. "You took the hostages!" they would yell at me. Not a fun time in my life. But the bullying and name calling did little to quench the fire burning inside to make something of myself.

I didn't like school, but I made it to a prep high school, where the expectation was that everyone was destined for an Ivy League university. But my heart just wasn't in it, and I stopped trying. Eventually, I flunked out. It wasn't that the work was too hard. I just wasn't motivated by the structure and ideals that there was only one way to succeed.

Having flunked out, my mother and older brothers told me that I should forget about my dreams. They told me if I couldn't make it in school, I would certainly never succeed in the world of business. But I always knew deep down that my big goals and bold dreams were worth pursuing. I went back to school, gutted my way through and eventually graduated from college.

All of the challenges I faced growing up helped shape me and lead me to where I am today. I have learned three leadership lessons that tie back to my childhood as an Iranian immigrant. Each contributes to how I try to lead every day.

1. It all starts with big dreams and taking risks.

Having led several types of organizations, the truth is that most people are incredibly risk averse, but there are very few risks that will cause permanent damage. Calculated risks are almost always worth taking. Just like leaving our home in Tehran when I was a child was risky and could have resulted in failure, we knew it was a risk worth taking and did it anyway. The opportunity to succeed was greater than the fear of failure.

Related: 3 Things You May Not Have Heard About Taking Risks

Today, I still take the same approach when it comes to business. I look to create an environment where everyone on my team can dream big and take chances.

Organizations only win when each individual comes to work knowing that they can pursue their most lofty dreams. No one ever created a breakthrough innovation by shying away from every risk. Only by looking at the upside, can teams build things that people never imagined possible.

2. Don't forget to factor in hard work and failure.

All of the lofty dreams in the world are useless if you don't have a single-minded focus, strong will and are willing to put in hard work. It took me years of hard work and a whole lot of tenacity to make my big dreams a reality.

That's why now when I'm interviewing others for various leadership roles, above all else I focus on attitude, passion and how hard they are willing to go after something. Hard work and practice matter. I'll take a street fighter willing to practice their craft 10,000 times over someone who seems to be practicing 10,000 different things.

The best teams are made up of people who have faced obstacles and overcome them. In fact, I believe that you are not truly a leader until you have failed, faced down that failure and found a way to overcome it -- like I did after I flunked out of prep school. I could have given up then, but I didn't. I dusted myself off, gritted my teeth and got through college, even though it would have been easier to quit. Until you battle back from an obstacle, you won't know what you're truly capable of.

3. Diversity and inclusion make every team stronger.

I am relentless in my pursuit of diversity. My early years in America, when the bullying was at its worst, I realized how destructive homogeneity could be. Shutting others out because they are different never delivers the best results.

I want my teams to have as much diversity of thought, experience, gender, race and socioeconomic background as possible.

Related: 6 Simple Actions Startups Can Take to Foster Diversity

Having a team that understands as many different perspectives is the first step to understanding the world of opportunity that exists for any product or service. The role of a leader is to create an environment where all ideas, perspectives and backgrounds can be shared and appreciated.

In many ways, I will forever be the 10 year-old kid in Tehran during the winter of 1978 in the middle of a revolution. Coming to America and assimilating to the culture wasn't easy. That said, while my journey was challenging, I wouldn't change it for the world.

Learning the value of calculated risks -- like the one we took leaving our home in Tehran; of hard work -- like how I battled back after failing out of school; and that people should embrace those who are different from them -- the opposite of how the playground bullies treated me; are life lessons that have brought me to where I am today. I've learned to never stop dreaming, to surround myself with determined teammates, and to embrace diversity and inclusion at every opportunity. I might not have learned these invaluable lessons had we stayed in Tehran all those years ago, and I might not be the leader I am today.

Sasan Goodarzi

CEO of Intuit

Sasan Goodarzi is Intuit’s chief executive offer. Serving in the role since January 1, 2019, he leads Intuit, a global technology platform that helps consumers and small businesses overcome their most important financial challenges with TurboTax, QuickBooks, Mint, Credit Karma and Mailchimp.

Goodarzi has been at Intuit since 2004, and during his tenure has successfully led each of Intuit’s largest businesses. Born in Tehran, Iran, Goodarzi came to the United States as a child and grew up in Florida. He currently lives in the San Francisco Bay Area with his family.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick


Inflation's Next Victim Is Your Freedom — Here's Why

We get it… Most people are tired of hearing the same old story about how the American Dream is dead; however, there's a different, more bleak aspect to that reality that far too few people have yet to realize.

Business Solutions

Set Your PC-Using Employees Up with Windows 11 Pro for $25

This updated operating system features top-of-the-line security, AI support, and more.


How Adopting a 'Miracle Mentality' Can Transform Your Life

On this episode of 'The Jeff Fenster Show,' Tim Storey shares his insights on the role of mentors, the importance of humility, and the keys to achieving success.

Growing a Business

Free Webinar | July 10: How to Get Your Products Sold in Stores

Join Ross MacKay, co-founder of Daring and founder of Cadence, as he shares his expertise on successfully getting your products onto store shelves. With experience in placing products in over 40,000 stores nationwide, Ross will provide actionable insights on creating a demand-driven brand from the start.

Business Solutions

Download Images in Bulk with This $30 Lifetime Subscription

This Imaget Bulk Image Downloader enables batch image downloading with 100-percent quality retention.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.