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Making Vulnerability a Strength The CEO of delivery solution Shipsi talks about her entrepreneurial challenges, perfectionism and prioritization.

By James McKinney

Opinions expressed by Entrepreneur contributors are their own.

Chelsie Lee is the co-founder and CEO of Shipsi, an all-in-one e-commerce delivery solution for retailers. In this clip from "The Startup Story," Lee discusses with host James McKinney her transition from company employee to business founder and the challenges she has faced as an entrepreneur.

Lee talks about what she discovered she had taken for granted as an employee when she began running a business, including resources such as legal and marketing teams. She talks about how naïve new founders are to the difficulties of starting a company and the effort it takes to overcome problems.

Lee discusses how her attention to detail and perfectionist tendencies make working at a startup exciting and exhausting. She learned that it's OK to get "80 percent there" as a CEO.

Lee lists the challenges she has encountered as an entrepreneur, namely the resistance to sharing her company's vulnerability and the difficulty of adapting and pivoting when something seems not to be working.

Listen to the full episode of the podcast.

James McKinney

Creator & Host, The Startup Story

James McKinney is the Founder & Host of The Startup Story, a multi-channel brand platform that brings the lessons of highly successful founders directly to the everyday founder. Whether it is through The Startup Story podcast or via the Startup Story LIVE event series, entrepreneurs everywhere can receive tactical and practical guidance from founders who are a few steps ahead.

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