Entrepreneur Magazine: September 2004
Featured Article
Required Reading
Who says you can't judge a book by its cover? Book jackets can make or break sales--so why not use them to inspire your advertising efforts?
Give It a Go
A "hands-on" approach to marketing your product could be just the thing to win customers.
Recipe for Success
Smart partnering can transform a lone inventor into a market force.
Related Articles
Growth Strategies
In Hot Water?
Take a closer look at your marketing materials, or you may get burned.
Survey Says . . .
Market research on the cheap is just a click away.
Kick Back and Relax
If you think free time is a luxury you can't afford, think again--relaxation is essential to your startup's success.
Marketing
Green With Envy?
Don't let the green-eyed monster capsize your team. Use these techniques to bring a sales superstar onboard without rocking the boat.
Smart Ideas 09/04
Asian-inspired children's clothing, fine art marketing materials and more
What's New 09/04
Garage refurbishing and franchising 101
Franchises
Playing Cupid
These matchmaking sisters aim to give busy singles a fast--and fun--way to date.
Bull in a China Shop?
If that's how parents feel bringing kids into your store, they'll pass you by.
