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Subscribe NowSeptember 2023
Chris Hemsworth Used to Bomb Auditions. Then This Mindset Shift Made Him a Movie Star, and the Founder of a $200 Million Startup.
The Australian actor won't let himself forget where he came from, and what the point of success is.
70% of Consumers Say They'll Buy 'Green' Products, but Only 5% Actually Do. That's Due to a Common Marketing Mistake By Eco-Friendly Brands.
You have to remember how consumers really make buying decisions.
Its First Year, This Startup Struggled to Get 75 Clients. Five Years Later, They Have 18,000. Here's How They Did It.
Financial planning startup Facet knew they were targeting a huge untapped market. But getting clients wasn't as easy as they hoped.
Here's the Secret to Growing Your Small Business, According to Execs at UPS, Airbnb, Mastercard, and Other Big Brands
These 10 executives work at big companies, overseeing programs that help small business. Here's the advice they wish all small business owners were getting.
July 2023
Jersey Mike's Grew From a Seaside Deli to a Franchise Giant, and Never Lost Its Charm. This Is How, Its Founder Says.
The inside story of how a New Jersey mom and pop shop stayed small, even as it expanded to over 2,500 locations.
More People Will See Your Social Media Posts Than You Think
Keep on posting, even when it hurts.
At First, I Couldn't Even Run a Mile. Eventually, I Ran the NYC Marathon. That Showed Me How to Start Business.
You have to start somewhere.
5 Tech Tools To Make You the Envy of Coworkers and Neighbors All Summer
From a self-correcting selfie camera to an cooler that doesn't need ice.
May 2023
Khloé Kardashian and Emma Grede Drove $200 Million In Annual Sales With Size-Inclusive Fashion Brand, Good American, by Connecting Deeply With Their Clientele
From the beginning, Good American wanted to reach a customer that other designers overlooked. That hasn't come without its challenges.
At 13, I Started a Company of Kids Showing Grandparents How to Use Computers. The Matching Shirts We Wore Taught Me An Important Lesson.
The shirts were the first customer-focused system I ever built.
On Busy Days, Get Some Stress Relief With These Tech Toys for Grown Ups
From a Lego rendition of Van Gogh's "Starry Night," to a robotic mower that cuts the grass for you.
Do You Judge People With Personal Brands? Here's Another Way to Think About It.
Maybe you see personal brands as indulgent and self-centered, or a waste of time better spent on other tasks. But consider this.
March 2023
Lewis Howes Has Built An Eight-Figure Personal Brand. He Did It By Constantly Reinventing Himself.
The key to Howes' success is his willingness to be honest about what people need, and revise his story again and again.
When My Cofounder Died, It Showed Me How to Run My Company
He left me the book 'Life Is Short,' and its lessons became a guiding principle for everything I do.
He Names Brands for Amazon, Meta and Forever 21, and Says This Is the Big Blank Space In the Naming Game
Naming specialist Ragen Alexander says that companies often get stuck thinking they must have a few popular qualities in a brand name. But they're missing big opportunities to capitalize on language in other ways.
When a Beauty Influencer and a Wall Street Lawyer Started a Brand Together, a Weird Thing Happened
The founders of DIBS learned how to take each other seriously.
January 2023
Blake Lively Knows Being a Perfectionist Is 'Weaponized' Against Women, But She's Micromanaged Her Way to Millions, So She's Not Stopping Now
The "Gossip Girl" actress is done apologizing for being a control freak. After all, obsessing over every little detail is what's made her mixer brand Betty Buzz a raging success.
Want To Go Viral? Create Something That Evokes This Feeling
You know it when you see it, and you don't have to be a comedic genius to make it work for you.
Here's When It's Time to Trust Your Gut and Ignore Everyone Else's Advice
A sign I received as a gift has shown me how to chart my own path.
'Agree to Disagree' Can Lead to Feuds and Fallouts. Here's a Better Way to Handle Conflict.
The cofounders of Smart Passive Income have learned that pushing through disagreements leads to successes more than avoidance and resentments.
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