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October 2021

Entrepreneur | October 2021
October 2021
Entrepreneur Magazine

Eva Longoria on Building a Power Pipeline For Latinas: "I Hate When People Say the Talent Is Not Out There"

She became famous as an actress, but her real mission was to be the boss-and then give opportunities to women who might never otherwise get them.

Going Local: Why Franchisees Shouldn't Rely on Parent Brands' Social Media Marketing

National social media campaigns may drive awareness, but hyper-local campaigns actually drive business. Franchisees shouldn't overlook that.

A Vertical Computer Monitor Just Might Help You See the Big Picture

If you're reading on your computer or programming all day, a vertical monitor might actually make more sense for your workflow.

September 2021

Entrepreneur | September 2021
September 2021
Entrepreneur Magazine

This 25-Year-Old Has 5 Restaurants, $6 Million in Revenue and a Simple Slogan: 'Don't Be a Dick'

Here's how Fran├žois Reihani started Dallas-based La La Land Kind Cafe, which hires teenagers and young adults as they exit the foster system and helps them build careers.

A Husband-and-Wife Team Converted Their Family Business to a Franchise to Make More Time for Family

Jon and Kari Murdock knew it would take years to scale on their own, and Mr. Rooter's franchise model helped them grow.

Want to Increase Sales? Don't Buy Ads.

You can buy marketing, sales or attention, but product-market fit should always take center stage.

July 2021

Entrepreneur | July 2021
July 2021
Entrepreneur Magazine

How Kate Hudson Cut Through the Noise to Promote Sustainability: 'I'm Frustrated Too, But We're Doing This For a Reason'

The actress has launched three businesses in very crowded industries but knows what separates her from the competition: It's not just the products. It's the mission.

Why Affordable Minicomputers Can Improve Your Workspace

Mini computers used to have mini functionality, but that's changed.

June 2021

Entrepreneur | June 2021
June 2021
Entrepreneur Magazine

Some Franchises Prefer Recruits Who Want to Own More Than One Location. Here's Why.

We dig into four different companies to learn why they recruit franchisees the way they do, and what life is like for someone who owns multiple units.

The Single Most Important Thing to Look for When Hiring a Franchise Executive

Successful franchise execs do more than run the home office. They support an entire network of franchisees-and above all, that requires empathy. Here's how to seek out that skill set.

April 2021

Entrepreneur | April 2021
April 2021
Entrepreneur Magazine

Bethenny Frankel's Success Starts With Time Management

Bethenny Frankel builds multimillion-dollar brands, stars in TV shows, and vigorously defends every moment of her day. The secret? It starts with deciding what matters (and what doesn't).

Why the President of Microsoft Signed My Air Jordans

My favorite shoes -- Nike Air Jordan 11s -- have an important signature on them, but it's not their namesake's. It's from someone who inspires me to move forward as an entrepreneur.

Why These 4 Franchises Expect a Post-Pandemic Business Boom

The end of the pandemic is in sight, and many franchises are anticipating an explosion in business. Leaders at four franchises share how their brands are working overtime to prepare for the rush and win back coveted business.

Does Your Franchise Need a Workforce Management Partner?

Finding a service provider to help you manage payroll or HR functions can save valuable time. Here are five things to prioritize in your search.

March 2021

Entrepreneur | March 2021
March 2021
Entrepreneur Magazine

How Ryan Reynolds' Marketing Agency Keeps Making Viral Hits

Ryan Reynolds' marketing agency, Maximum Effort, regularly delivers viral hits. The trick? Bring people together.

How Ballet Inspired This Entrepreneur to Reinvent Her Career

Old pointe shoes remind this biomaterials founder to embrace her creative side.

Can Small Businesses Solve Big Problems?

Julia Collins, founder and CEO of Planet FWD, is out to solve climate change...with snack food. Her journey is a lesson on the small steps toward big impact.

This Franchise Launched in Response to the Pandemic. What Happens When the Pandemic Ends?

Sanitation franchise Safe From Spread moved fast, served a new need, and profited greatly when the pandemic hit. But now it's preparing for its biggest battle yet: survival in a post-pandemic world.

January 2021

Entrepreneur | January 2021
January 2021
Entrepreneur Magazine

Drew Barrymore Grew Her Lifestyle Brand and Started a New Venture in the Middle of a Pandemic. Here's How She Did It.

Actress and entrepreneur Drew Barrymore runs a lifestyle brand, a production company, and she launched a daily talk show during the pandemic. What are her tricks to making it all work? She'll get back to you.

How an Old Coin Bank Inspires My Entrepreneurial Journey

The homemade coin catchall (from third grade!) reminds me to look for simple solutions.

This Is the Key to Running a Thriving Business in 2021

We're heading into an unpredictable year. Focus on growing your business, and don't obsess over what's out of your hands.

6 Lessons Learned From Franchisors Who Launched in 2020

In the days before Covid-19, a new crop of companies were just starting to franchise. Meet six entrepreneurs whose first year didn't go exactly as planned ... but who made the most of it anyway.

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