Entrepreneur magazine
December 2020

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December 2020

Entrepreneur | December 2020
December 2020
Entrepreneur Magazine
Business News

How Zoom Won 2020 by Meeting a Surge of Demand

CEO Eric Yuan never expected the business tool to become a social lifeline. But by focusing on fundamentals, the brand rose to the occasion.

Business News

How the Book 'The Elegance of the Hedgehog' Changed My Business

Lessons from this French novel keep me grounded and focused when times feel uncertain.

Business News

6 Ways to Grow With Limited Resources

Everyone has been forced to cut back in some way - but limitations can lead us to even greater growth. We asked six entrepreneurs: What unexpected benefits have you gotten from change?

Business News

What Franchisors Need to Know When Hiring a Marketing Agency

To create consistency (and success) across multiple locations, franchises should find a marketing agency that understands their story-and knows how to tell it across platforms.

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Business News

Are These Foldable Phones the Future of Work?

Smash a phone, a tablet, and a laptop together, and you've got this new breed of pocket-size devices. We unfold one for a test.

Business News

15 Ways Franchises Became Stronger in 2020

No matter what service or product they provide, franchisees and franchisors were rocked by 2020. But many made adjustments that improved their businesses, not just for now but for long into the future. Here's what 15 of them learned.

Business News

Before You Grow, Focus on Building a Strong Reputation

As a Green Home Solutions franchisee, Jason Toliver works to make customers' homes safer and healthier. He's focused on earning their trust-because his business depends on it.

Business News

Why Any Business Should Keep Growing Digitally, Even After the Pandemic

COVID-19 swiftly moved our world online. Once you discover the power of engaging your customers digitally, you won't want to go back.

Business News

Why I'm Thankful for All the Investors Who Said 'No'

As the founder of the book club company Literati, I thought I had a brilliant idea. At first, investors didn't agree. And that ended up being my greatest asset.

Business News

Serving a Targeted Audience Led to Big Success for this Franchisor

Rafael Alvarez spent three decades building a tax-preparation franchise trusted by the Latino community. Now he's preparing for rapid growth and national expansion.

Business News

What Business Will Look Like in the Year 2030

We checked in with Mauro Guillén, a leading sociologist and economist, to find out.

Business News

First Ask Customers What They Want. Then Build Your Product

That's how Christine Schindler turned a raw technology into a popular tool to make restaurants safer.

Business News

How to Hire for Talent, Not Geography

It can be done successfully, but there are nuances to consider when rethinking your recruiting and hiring process.

Business News

How Vital Proteins Brings Its Company Culture to the Home Office

Seven of its team members explain how they've replicated a hyper-collaborative office at home.

Business News

3 Ways to Turn Your Brand into a Movement

Little Spoon's Lisa Barnett has a strategy to turn customers into fans. It starts by reframing what your company stands for.

Business News

Underrepresented Communities Are Building Their Own Funding Networks - and Thriving

Forget seats at the table. Now's the time to build a completely new table.

Business News

Why Radical Transparency (With Staff and Customers) Is Good for Business

During the pandemic, entrepreneurs shared information like never before. That's not going away.

Business News

No Coding, No Problem: How Anyone Can Be a Tech Founder

No engineering background required.

Business News

Smart Algae. Underwater Drones. An Internet for Mars. How Hypergiant Is Inventing for the Future.

It's not easy to build the stuff for tomorrow when you also have to run a sustainable business today. Inside the crazy world of Hypergiant, an ambitious company that's figuring it out.

Business News

How Michael J. Fox Stays Optimistic Even When Times Are Tough

After a hard year for everyone, the beloved actor has some advice: No matter the circumstances, optimism is possible.

Business News

How Sundial Brands Built an Authentic Social Mission

Community Engagement is about more than just social media interactions. Cara Sabin, CEO of Sundial Brands, offers advice on being relevant today - and tomorrow.

Business News

He Asked His Team How to Avoid Layoffs. Their Response Thrilled Him.

Before making a tough decision that impacts your team's future, Gravity Payments CEO Dan Price has a simple suggestion: Ask them for advice. It worked for him.

Business News

Why 2020 Made Us All Better Entrepreneurs

It's been a hard year. But also a good year. Why? Because we were forced to make change.

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