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You Can Read and Eat Great Food at This Chicago Culinary Bookstore Esther Dairiam originally just wanted to run a normal bookstore. Here's why she didn't.

By Ximena N. Larkin Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

Esther Dairiam was a management consultant for over 10 years before she opened Read It & Eat -- a culinary bookstore -- in 2015. Dairiam explains that she didn't know very many people when she moved to Chicago in 2011, but a cooking class helped Dairiam meet new poeple and find inspiration for her store.

Dairiam quickly realized that there was a hole in the market for the sort of business she wanted to make, and she lept at the opportunity. Click play to learn more about how Read It & Eat got started and how it's doing today.

Related: How to Grow Your Business by Knowing Your Audience

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Ximena N. Larkin

Founder of C1 Revolution

Ximena N. Beltran Quan Kiu, is a digital strategist who specializes in using social media for public relations campaigns to create offline engagement. Based in Chicago, she is the founder of C1 Revolution and has worked on public relations, social media and marketing campaigns for companies. 

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