Customer Feedback

10 Ways to Get Into Your Customers' Heads Beyond Creating Buyer Personas
Marketing Bootcamp

10 Ways to Get Into Your Customers' Heads Beyond Creating Buyer Personas

Buyer personas have one major weakness: they're completely made up. They're a good start, but try these tactics as well.
Aaron Agius
The Loudest Consumers Don't Always Represent the Majority
Customer Feedback

The Loudest Consumers Don't Always Represent the Majority

Almost every company has its critics, and now they have access to social media and comment sections.
Carol Roth
How to Develop a Winning Value Proposition (Infographic)
Marketing Bootcamp

How to Develop a Winning Value Proposition (Infographic)

First off, make sure you know what your customers want.
Toni White and Sue Yasav
Why Facebook 'Dislikes' Can Be Good for Business
Facebook

Why Facebook 'Dislikes' Can Be Good for Business

There's no such thing as bad press, or a bad Facebook reaction.
Michelle Castillo
3 Ways to Reveal the Hidden Causes of Customer Anxiety
Customer Service

3 Ways to Reveal the Hidden Causes of Customer Anxiety

Why do shoppers put bent cans of vegetables back on the grocery store shelf? Here are ways to to care for and protect subtle but vital service hygiene.
Chip R. Bell
Star Ratings Matter Just as Much as (If Not More Than) Online Reviews
Marketing Bootcamp

Star Ratings Matter Just as Much as (If Not More Than) Online Reviews

Research shows how even an average 3-star rating for your business can hurt your bottom line.
Chris Campbell
3 Strategies That Show How Perch Doubled Its Customer Base in a Month
Growth Strategies

3 Strategies That Show How Perch Doubled Its Customer Base in a Month

Whether you've heard of this unique remote-work solution company or not, you're sure to find value in the following lessons.
Eric Siu
4 Ways to Show Customers You Are Listening to Them
Marketing Bootcamp

4 Ways to Show Customers You Are Listening to Them

Asking for ideas and rewarding suggestions are techniques to keep the good karma flowing between you and your loyal clientele.
Karen Mishra
5 Cool Things You Can Do With Customer Feedback
Marketing Bootcamp

5 Cool Things You Can Do With Customer Feedback

Ever hear of a 'wall of love'? Time to build one for your company.
Akshaya Venkat
The 4 Abilities Required of Agile Leaders
Make More Happen

The 4 Abilities Required of Agile Leaders

Being an agile leader refers to remaining flexible, growing from your own mistakes and rising above the wide array of challenges you face.
Jeffrey Hayzlett
Does Your Assessment of Your Business's Value Match Up With Reality?
Growth Strategies

Does Your Assessment of Your Business's Value Match Up With Reality?

Having a gap between your self-assessment and the actual market value is a common trap in business because it's hard to see the picture when you're trapped inside the frame.
John Brubaker
Drivers Don't Use Half of the High-Tech Features Offered in Cars, Study Shows
Cars

Drivers Don't Use Half of the High-Tech Features Offered in Cars, Study Shows

A look at the tech innovations drivers want and don't want.
Phil LeBeau
These 6 Companies Are Boosting Growth by Delighting Customers
Customer Service

These 6 Companies Are Boosting Growth by Delighting Customers

If you're serious about your future success and the growth of your business, you have to focus just as much on service as on sales.
Sujan Patel