Customer Feedback
Blogging
This Business Thrived When It Made Blog Content a Cornerstone of Its Marketing Strategy
Start simple, then hone in on your audience and ask for their feedback.
Twitter
Why Twitter's Latest Fumble Led to #WomenBoycottTwitter
Twitter's handling of abuse is under fire once more after suspending actress Rose McGowan's account.
Customer Databases
Why Your Marketing Department Might Need an Unlikely Hero
Remember "The Phantom Tollbooth"? Maybe you need a change agent like Milo.
Customer Relationship
Damage Control: 6 Ways to Respond to Negative Reviews
Entrepreneurs share what they do when customers tell the world they messed up.
Product Development
3 Simple Product Development Lessons All Entrepreneurs Should Remember
Here are the things I have always kept in mind in continually working to evolve the companies I've run.
Customer Loyalty
5 Interactions to Help Improve Your Follower Loyalty on Social Media
With loyal followers in tow, you're far more likely to be successful.
Marketing
Why You Need Social Proof on Your Website
Learn how to collect the right testimonials and get your business the social proof it needs to earn more customers.
Editor's Note
The Importance of Making Sure Customers Feel Heard
A great product is a problem heard and solved, followed by user feedback heard and integrated.
Ready for Anything
15 Unorthodox Ways to Get Your Foot In the Door
From dimensional direct-mail to video selfies, it's time to get creative about when, where and how you make your initial pitch.
Design
3 Lessons Entrepreneurs Can Learn From Designers
Successful entrepreneurs have an additional role they play: that of a chief designer.
Business Ideas
Don't Be Afraid to Embrace Boring Ideas
Kikkerland's annual design competition results in an unexpected bestseller.
Customer Relationship
Marketing Growth Hacks for the 'Fake News' Era
To be trusted, engage with your audience. And let your consumers do the talking.
Market Research
The 3-Step Approach for Testing Out Your Business Idea
Here's how to learn the most from your potential customers and get honest feedback.
Masters of Scale
How Listening to All Customer Feedback Could Destroy Your Product
If you incorporate too much feedback, you might end up with a bulky product that you spent way more time on than you should have for very little return.
Masters of Scale
When to Selectively Listen to Feedback and Ignore What Users Say
While gauging user feedback is definitely important, entrepreneurs need to both listen to what users say, and selectively ignore them.
