Most surveys provide little value to understanding customers and can lead you down the wrong path for your business with a false sense of security. Here's what to do instead, and how to use surveys properly if you absolutely have to.
There may not be a "one size fits all" formula for success, but these proven-by-experience strategies will help you achieve dramatic and consistent growth.
Inviting customer feedback is key to the growth of many companies, but getting that feedback early enough to enhance your product is the real secret to success.
Even without a recession to contend with, successfully launching (and growing) a local business is tough work. Something as simple as Google reviews, however, can make things easier.