Email Marketing
4 Things My Inbox Taught Me About the Type of Email Content That Gets Your Attention
Compelling email content can help your business stay top-of-mind among your customers, but make sure your emails aren't getting quickly sent to the junk folder.
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AOL and Yahoo Scan User Emails Then Sell Data to Advertisers, Report Says
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What Your Email Style Says About Your Personality
There are four basic email styles. Which one is yours?
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Slogging Through Email Is Probably Why You're Worried About Your Productivity
Dispensing with frivolous email is the fastest way to boost productivity.
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Focusing on high-priority projects in the morning leaves the rest of the day for dealing with the smaller stuff before it becoming a problem.
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After Losing a $21,000 Deal, Here's What I Changed in My Email Follow-ups
Looking back, these are the things we could have done differently to win the deal.
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The 3 Words That Define a Business Owner's Success
That "away from office" message doesn't signal laziness or complacency. It demonstrates competence and success.
Gmail
Google Reportedly Allows Outside App Developers to Read People's Gmails
The outside app companies receive access to messages from Gmail users who signed up for things like price-comparison services or automated travel-itinerary planners.
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All the Features You Need to Know About in the New Version of Gmail
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Email -- or electronic mail -- can seem old-fashioned when compared to newer social-media and marketing tools. However, when used effectively, it can be an engaging marketing tool with a high ROI or return on investment.
