Influencers

HBO's 'Fake Famous' Documentary Gets Influencer Marketing All Wrong

The cable network's new film looks at influencer marketing through an ironically superficial lens.

Jason Falls

· 11 min read

The Fake Influencer Who Scammed New York's Elite Gets Out of Prison

Anna Delvey pretended to be a wealthy German heiress to make her friends pay for expensive travel and lodging in luxurious hotels.

Entrepreneur en Español

· 4 min read

Why Consumers Care About Influencers, and Why You Should Too

More than half of people globally have bought something in the past six months based on the recommendation of an online influencer.

Jason Falls

· 8 min read

With Influencer Marketing, You Can't Afford to Set It and Forget It

Choosing the right influencers your brand uses is perhaps the most important step in influencer marketing, but monitoring their influence is as critical because their impact will change over time.

Jason Falls

· 5 min read

Don't miss the chat with Hubspot founder Brian Hallingan at Entrepreneur Masters!

This entrepreneur tells us how to use inbound marketing to 'enter life' for your clients. Don't miss the free talk this Thursday at 7pm!

March Violante

· 2 min read

Free Virtual Book Reading | Feb 17: Don't Just Influence--WINfluence: A Virtual Book Launch with Author Jason Falls

Hear author Jason Falls and Jennifer Dorsey, Editorial Director of Entrepreneur Press, discuss Jason's new book, Winfluence - Reframing Influencer Marketing to Ignite Your Brand. Plus, when you join us for this virtual reading, you'll receive 25% off of print and digital copies of the book.

Entrepreneur Insider

· 2 min read

3 Trends that Can Boost Your Amazon Business in 2021

As competition is reaching peak levels on Amazon, it pays to look for underutilized marketing methods to elevate your brand and business.

Simon Moser

· 8 min read

Top 5 Social Media Marketing Pitfalls

Avoid these common mistakes to enhance your reach and prowess.

Karen Spaeder

· 8 min read

Former Pizza Delivery Man Created Gymshark, a $1.4 Billion Sportswear Brand

A 28-year-old former pizza delivery man managed to create a sportswear brand valued at more than a million dollars.

Entrepreneur en Español

· 3 min read

Addison Rae Tells Us (and Her 70 Million TikTok Followers) Why She's Shopping Small This Holiday Season

The second-most-followed person on TikTok tells us why she partnered with Amazon to get her followers to shop small.

Jessica Thomas

· 4 min read

'Julioprofe' Breaks Guinness Record for Online Math Class With the Most Viewers In the World

How is mathematics applied in other subjects? This was the question answered by the talk that had more than 213 thousand viewers.

Entrepreneur en Español

· 1 min read

This Restaurant Owner Went Viral for His Response to An Influencer Who Wanted to Eat for Free

The bloggers wanted to enjoy the best dishes of the place, but they received an accurate rejection that was applauded by thousands of Internet users.

Entrepreneur en Español

· 4 min read