By tracking these five metrics, you can identify influencers delivering positive ROI and continually refine your approach for improved results.
They're everywhere. On Instagram, YouTube and Facebook when we're scrolling through reels. In our friends whatsapp groups with a comic take on the latest trend or with an informed opinion on the current news story.
This Obscure Product Gained Viral TikTok Fame and Soared to $125 Million in Sales — But 'Steering the Cult' Can Be 'a Little Scary'
Sophie Hinchliffe's social media influence transformed The Pink Stuff from little-known cleaning paste to household name.
Don't Say This Word on a Cruise Ship, Warns a Passenger Whose Major Faux Pas Shocked Other Travelers and Crew
TikTok influencer Marc Sebastian learned the hard way that some words are better left on the shore.
Leveraging The Power of Influence: How A Strong Influencer Marketing Strategy Can Help Your Brand Reach New Heights
When influencer marketing is authentic and strategic, brands can stand out in the competitive world of social media.
This Influencer Has Nearly 150,000 Instagram Followers and Makes Over $10,000 a Month. There's Just One Catch — She's Not Real.
Aitana López has over 149,000 Instagram followers and brands love her. Is she the future of social media marketing?
You don't need a big audience to make a big impact
Los influencers de todos los tamaños pueden ayudar a las marcas a alcanzar nuevas audiencias en 2024.
Influencers of all sizes can help brands meet a new audience in 2024.
Interestingly, Makhni doesn't like the term influencer at all.
The engineer's quirky and entertaining content has led him to garner 7.7 million followers across social media.
Known as one of the most consistent finfluencers, she does have some interesting fan experiences.
With 7.31 million subscribers on YouTube, Navaaz believes in striving for the best when it comes to entertaining his subscribers
For the G20 Summit, which took place in September this year, Kapur curated a full-course millets-based meal with a special highlight being the 'Jowar & Mushroom Khichda' for First Ladies of the UK, Japan and Turkey